Berkonomics

APRIL 8, 2021

Discord is a great example of a company going viral mostly from word of mouth. How do you make your product go viral? What are the elements needed to focus upon in making the attempt to take a product viral? A story of an app from nowhere to near dominance. How has this happened, and are there lessons for us in this?

Viral 62

Viral Product Channel Audience 62

Both Sides of the Table

JANUARY 25, 2015

Or app companies that went viral due to spammy friend requests to download in an app store only to have a community backlash and subsequent crash. The rest eventually become shelfware. “Hacking” growth is only sustainable with a truly great product. Startup Lessons'

Product 150

Product B2B Warrant Technical Review 150

Startup Professionals Musings

AUGUST 27, 2014

Too many entrepreneurs put all their resources in one big make-or-break effort they can’t measure, or they count on word-of-mouth and viral marketing, which are totally unpredictable. All the rest are bad risks, including problems you didn’t anticipate, competitors you didn’t know about, and customer expectations that you can’t meet.

Startup 283

Startup Forecast Stock Options Technical Review 283

Startup Professionals Musings

FEBRUARY 17, 2018

Too many entrepreneurs put all their resources in one big make-or-break effort they can’t measure, or they count on word-of-mouth and viral marketing, which are totally unpredictable. All the rest are bad risks, including problems you didn’t anticipate, competitors you didn’t know about, and customer expectations that you can’t meet.

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Forecast Stock Options Technical Review Metrics 161

Startup Professionals Musings

JULY 12, 2023

Viral marketing campaigns to lure new customers will cost you big money. Similarly, it should be a wake-up call for the rest of us, or we will be overrun by young entrepreneurs with their burning desire to control their own destinies. Focus on your core competency. Examine every cost center in your business.

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Viral Revenue Distribution Campaign 232

Startup Professionals Musings

DECEMBER 8, 2021

It highlights the story of how United Airlines paid no attention to social media while Dave’s story of his crushed guitar and poor customer service went viral around the world. For the new platforms and all the rest, that’s where tracking and testing comes in. United Airlines spent a long time recovering from that debacle.

Social Media 355

Social Media Media Reputation Viral 355

Startup Professionals Musings

OCTOBER 21, 2020

Viral marketing campaigns to lure new customers will cost you big money. Similarly, it should be a wake-up call for the rest of us, or we will be overrun by young entrepreneurs with their burning desire to control their own destinies. Focus on your core competency. Examine every cost center in your business.

Viral 430

Viral Revenue Distribution Cloud 430

Berkonomics

SEPTEMBER 25, 2014

What are the elements needed to focus upon in making the attempt to take a product viral? of going viral that makes all the difference between failure and success.) If you can’t measure the results of your attempts to gain a viral response, how can you know when to focus upon reinforcing or changing the effort?

Viral 71

Viral Matching Syndicate Syndication 71

Startup Professionals Musings

MARCH 20, 2023

This means more time and money for viral marketing, product iterations, and promotions. My recommendation for first-time entrepreneurs, and the rest of us who don’t have deep pockets, is to focus on customer problems that are causing pain today, and customers who are willing and able to spend real money on a solution.

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Customer Sales Cycle Social Media Viral 276

Steve Blank

SEPTEMBER 22, 2011

But for the rest of us mortals whose eyes glaze over at the buzzwords, the questions are, “How do I get my great idea on the web? Create a “ viral ” landing page, with LaunchRock or KickoffLabs. and Balsamiq and throwing together a web site. Heck, in Silicon Valley even the waiters can do it.).

Lean 334

Lean Web Coder Business Model 334

YoungUpstarts

SEPTEMBER 15, 2011

Within Asia, Southeast Asia has one of the largest number of BlackBerry developers who are actively creating content and applications for the region as well as the rest of the world. The BBM SDK allows very unique social features to existing and new applications, including the ability to distribute and share applications virally through BB.

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Developer Asia Thailand Singapore 207

A Smart Bear: Startups and Marketing for Geeks

FEBRUARY 26, 2019

You still have to get the first customers, and most of the rest, yourself. And by remembering confirmatory evidence while conveniently forgetting or explaining away the rest, even though “the rest” is where the real learnings reside. Does this contradict the rest of this page? Pricing determines everything else.

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Restful Founder Revenue Acquisition 202

A Smart Bear: Startups and Marketing for Geeks

NOVEMBER 5, 2014

Marketing and sales spend is nil, so there has to be a reason it spreads by word of mouth, ideally virally as a natural result of using the product itself. $10/mo If something goes wrong they’ll cancel and not be willing to pay out the rest. simple enough to be self-service). Think: GoDaddy).

Bootstrapping 294

Bootstrapping Technical Review B2C Sales Cycle 294

Occam's Razor

OCTOBER 14, 2020

The challenge is that we, and our HiPPOs, bring opinions and feelings and our perceptions of what will go viral to the conversation. Is there something I can add to increase the chances that this will go viral and result in fame and glory? This graphic went viral on the socials, and deservedly so. I’m only teasing. causality 3.

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Algorithm Viral Technical Review Texas 107

Startup Professionals Musings

SEPTEMBER 9, 2015

Too many entrepreneurs put all their resources in one big make-or-break effort they can’t measure, or they count on word-of-mouth and viral marketing, which are totally unpredictable. All the rest are bad risks, including problems you didn’t anticipate, competitors you didn’t know about, and customer expectations that you can’t meet.

Forecast 120

Forecast Startup Stock Options Technical Review 120

Women Entrepreneurs Can

SEPTEMBER 6, 2020

Homes turned into modern-day pandemic shelters where we continued to work, study, and connect with the rest of the world. User-generated videos have enormous potential for sharing and to go viral. Governments suspended work, business, school, and other social activities. It is currently the leading social media platform.

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Software Review Social Media New Zealand Silicon Valley 94

Startup Professionals Musings

JUNE 19, 2020

This means more time and money for viral marketing, product iterations, and promotions. My recommendation for first-time entrepreneurs, and the rest of us who don’t have deep pockets, is to focus on customer problems that are causing pain today, and customers who are willing and able to spend real money on a solution.

Technology 317

Technology Marketing Sales Cycle Social Media 317

ConversionXL

SEPTEMBER 10, 2019

In the rest of this post, I’m going to try to talk you out of building one. Keeping a growth team in sync with the rest of the company is hard. Your funnels will get out of whack with the direction the rest of the company is going. Their growth came from users, and they had true virality. How I define “growth”.

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Conversion Technical Review Channel Engineer 133

Startup Professionals Musings

MARCH 2, 2019

It highlights the story of how United Airlines paid no attention to social media while Dave’s story of his crushed guitar and poor customer service went viral around the world. For the new platforms and all the rest, that’s where tracking and testing comes in. United Airlines spend a long time recovering from that debacle.

Social Media 246

Social Media Media Reputation Viral 246

The Startup Magazine

OCTOBER 5, 2018

The rest is history. We released the photo to the media two weeks before kickoff: The “First-Ever Selfie with Jesus” became an instant viral success. Lee instantly recognised the value of my idea and we started brainstorming our first adventure products that very evening. So business and romance can mix.

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Flash Founder Cofounder Angel Investor 127

crowdSPRING Blog

SEPTEMBER 26, 2016

The team at Nice allocated a shoestring budget to the project ($10 to register the domain) and focused on good timing and relevant content to do the rest. It was a viral hit. Every viral marketing campaign needs a good landing page. Turning Hits into Customers. Image credit: Nicer. Is yours up to snuff?

Viral 48

Viral Technical Review Startup Social Network 48

crowdSPRING Blog

SEPTEMBER 26, 2016

The team at Nice allocated a shoestring budget to the project ($10 to register the domain) and focused on good timing and relevant content to do the rest. It was a viral hit. Every viral marketing campaign needs a good landing page. Turning Hits into Customers. Image credit: Nicer. Is yours up to snuff?

Viral 48

Viral Technical Review Startup Social Network 48

crowdSPRING Blog

SEPTEMBER 26, 2016

The team at Nice allocated a shoestring budget to the project ($10 to register the domain) and focused on good timing and relevant content to do the rest. It was a viral hit. Every viral marketing campaign needs a good landing page. Turning Hits into Customers. Image credit: Nicer. Is yours up to snuff?

Viral 48

Viral Technical Review Startup Social Network 48

Both Sides of the Table

SEPTEMBER 2, 2009

But more spend = more viral opps = more revenue down the road. >50% of our revenue in now viral. 2)&# it’s not fair to the rest of the employees who don’t get to take money out. Two answers from me. In most start-up companies a handful of people really determine the majority of the outcome of the company.

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Founder Liquidation Preference Term Sheet Participating Preferred 329

Haystack

JUNE 10, 2018

In a way, his constitution reminded me a bit of Holden Caufield — he was trying to push us to see us the rest of the country & the world, but we kept sitting on our couch watching. From his seminal book throughout his groundbreaking video work, he dropped little hint bombs of pain from many unhealed wounds of his past.

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Uruguay Congo San Francisco Michigan 67

Hearpreneur

JANUARY 22, 2023

Positive experiences create emotional value, which keeps customers coming back and makes small businesses stand out from the rest. When you connect your story to a viral event and piggyback on its coverage you can get attention. Social listening is becoming more important to derive sentiments.

Artificial Inteligence 124

Artificial Inteligence Technical Review Entrepreneur Social Media 124

Both Sides of the Table

SEPTEMBER 17, 2013

Content can go viral – the highest quality stuff is shared. To build a successful online network you must have some hit shows and then you can aggregate the rest. So what happens when production is reduced by 99% and distribution bends to infinity? Content goes global (of Maker Studios 4.4

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Video Technical Review Distribution Aggregator 339

Up and Running

JANUARY 14, 2022

The rest of this guide will focus on the nuts and bolts of how we were able to compete directly with brands that have more of everything than we do. Unfortunately for us, we didn’t have a unique data set or something we felt had the opportunity to go viral. If you get these three things right then the rest will flow.

SEO 104

SEO Software Review Search Acquisition 104

A Smart Bear: Startups and Marketing for Geeks

JANUARY 10, 2011

But how does it move from the power users to the rest of the market? Pet owners who like the cards will look on the back to see how to order some of their own, and suddenly you have a viral marketing campaign that cost you lots of initial legwork calling vets but not a lot of money. Are vets the biggest market for these cards?

Software Review 232

Software Review Technical Review .Net Design 232

YoungUpstarts

SEPTEMBER 20, 2019

However, it’s most important not to “rest on your laurels” but to keep experimenting, introducing new content, and shuffling posting times. And you shouldn’t forget that social media are such an effective place for marketing because there is a high probability of anything you post there going viral.

Social Media 113

Social Media B2B Media Marketing 113

YoungUpstarts

MARCH 3, 2020

Viral Marketing. According to Google, viral marketing is a “method of marketing where consumers are encouraged to share information about a company’s goods or services via the Internet.”. The point here is to offer a very appealing trial to your services that seamlessly transitions to the rest of your main services.

Sales 165

Sales Marketing Social Media Viral 165

mashable.com

JUNE 30, 2012

Heart-Stopping Photos of Attempted Hijacking in China Go Viral. If you wish to have the player instantiated only after the rest of the HTML is processed and the page load is complete, remove the line. -->. viral video. viral videos. Twitter Drops LinkedIn Partnership. Like Tweet. Like Tweet. Like Tweet. Like Tweet.

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API Cloud Web Social Media 68

mashable.com

JUNE 11, 2013

First, whatever your idea is, rest assured its been thought of before. Assuming Virality. "A I have news for you: Theyre not coming and youre not going to go viral. Services dont spontaneously go viral. High virality is almost always the product of early and deliberate product design decisions.

Cofounder 111

Cofounder Technical Review Startup Software Review 111

YoungUpstarts

JUNE 24, 2012

It’s far more complicated right now to keep a bad experience from hurting your business, viral marketing can fire back. It should be colorful (read about which colors attract most), have contrast (dark colors will pop, white will blend into the rest of the wall). Don’t neglect the copy.

Social Media 231

Social Media Media Stock Clickthrough 231

ConversionXL

MAY 29, 2019

The trailer should offer an engaging first impression and set expectations for the rest of the content: [This post contains video, click to play]. However, if your channel serves different facets of a larger audience, like HubSpot’s, a more general introduction to your brand can help set the tone for the rest of the channel.

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Channel Video Audience Software Review 106

Both Sides of the Table

MAY 23, 2012

They need a combination of capital and experience to separate from the rest of the pack – the low cost of starting a business means it is even more vital to become the market leader more quickly. Look at the rapid adoption of Groupon, LivingSocial or Instagram as proof of how rapidly businesses can grow through viral means.

Venture Capital 347

Venture Capital Technical Review LP Mobile 347

Both Sides of the Table

OCTOBER 22, 2010

It created viral buzz because other fans saw the email address and wanted to know how they got it. I can do so much more than rap with the rest of my life. He would occasionally give away free music in exchange for email addresses. He created his own domain and gave out email address with the name@chamillionaire.com nomenclature.

Entrepreneur 356

Entrepreneur Los Angeles Norway Audience 356