YoungUpstarts

DECEMBER 9, 2013

Many entrepreneurs use the phrase “It’s not personal; it’s business” to justify keeping their customers at arm’s length. But the truth is, especially if you’re at the head of a small business, every customer interaction is personal. Today, many small businesses that wouldn’t be able to exist without technology are thriving.

Customer 170

Customer Technical Review Florida Cofounder 170

YoungUpstarts

MAY 8, 2014

Especially in a global economy that is becoming flatter and more competitive by the day, skimping on marketing is not the way to save money, because you’ll quickly find yourself out-publicized and out-advertised by the competition. At RME, we actually used marketing risk as a competitive edge. pat yourself on the back.

Technical Review 254

Technical Review Entrepreneur Florida Cofounder 254

YoungUpstarts

NOVEMBER 15, 2013

Sub in new technology, a bigger store, a larger advertising budget, and on and on, for those two pennies and you get excuses made by struggling entrepreneurs everywhere. Sure, as a small business, money is tight, but the simplest solutions are just as effective as grand gestures. Send birthday cards or holiday cards.

Florida 145

Florida Cofounder Tampa Technical Review 145

YoungUpstarts

DECEMBER 1, 2013

Those words are most often uttered by small business owners in reference to marketing. Perhaps you’ve been there: You allocated a large part of your budget to producing a television commercial, for instance, but barely noticed any increase in your business.

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Florida Cofounder Tampa Hiring 182