Expert insights. Personalized for you.
But effective social media marketing takes planning, scheduling, monitoring, engaging, liking…all of which take up more of the time you don’t have to spare. But you do want your social media copy to appear polished and professional. by Chris Makara , founder of Bulkly. MORE
An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” If you are in the realm of the 47% of small businesses who still ignore social media, you need to read the book by Dave Carroll, “ United Breaks Guitars.” MORE
When you're running a fast-paced business it's easy to slack off a little on social media. Grow Marketing & Sales marketing social media social media marketing MORE
The client had just finished their “father’s day campaign” and the social media impact on sales seemed a little disappointing. The gut decision to “do something on social” seemed right, but the results seemed questionable. MORE
If you are an entrepreneur these days, or trying to grow an existing business, everyone is telling you that you need to use social media. Social media is the realm of public opinion and customer conversations. Jim Sterne metrics social media ROI MORE
The classic example from several years ago was United Airlines not staying tuned in to social media, resulting in a unrecoverable customer problem causing great damage to their reputation, escalating to countless articles , and even a book, “ United Breaks Guitars.” MORE
Social media is here to stay, and it’s a valuable tool if you know how to integrate it into your overall marketing and branding strategy. Grow Marketing & Sales marketing online marketing social media social media marketing MORE
So, you have your social media team in place. How do you know that your social channels are actually giving you leads? Is social media working for your business? This is why it is important to measure the ROI of your social investments. MORE
If you are an entrepreneur today, and not using social media to promote your business, you are missing out on a huge opportunity. One of the classics, “ How to Make Money with Social Media ” by Jamie Turner and Reshma Shah, Ph.D., MORE
Social media is so pervasive in today’s world that every entrepreneur believes instinctively that they know how to use it for their startup. When it comes to social media for your business, expect a high learning curve, but rest assured it’s not rocket science. MORE
It's time to meet your social media goals and work smarter with every post. Here's a look at ten social media tools every business can benefit from. Grow Marketing & Sales instagram marketing social media social media marketing MORE
There is a much smarter way to use social media to help build your business. Grow Marketing & Sales marketing social media social media marketingHere's how. MORE
Brands are closer to their audience with the help of social media. Social media fails can prove to be costly and brands may have to balance a tricky situation to regain their position. 5 Terrible Social Media Fails in 2016 That You Must Avoid. MORE
Entrepreneurs and startups often ask if they should select only social media for marketing, or stick with digital media, or just count on traditional media. Social media as a marketing tool is here to stay, and is now widely accepted. MORE
And that includes social media, which they took to with almost as much delight as their children and grandchildren if recent studies on the subject are any indication. Instead, the reason they are addicted to social media is to see what’s new. MORE
Image via Pixabay Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Social Marketology ,” outlined the best set of steps I have seen so far for this current world: Focus on desired outcomes first. MORE
Does social media help our hurt your business? Here are five tips to make social media work for your business and not be the death of it. Grow Marketing & Sales marketing productivity social media social media marketing MORE
Isn’t it frustrating to think you finally understand something in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? In a classic book on social media by Jim Tobin, “ Earn It. MORE
But whatever be the reason, for Startups and small businesses willing to learn social media, it is a win-win situation. So, today I am sharing my top five favorite social media blogs from experts. 5 Social Media Blogs From Experts That Are Awesome. MORE
A quick Google search on “social media time management” will leave you with a flurry of options and key steps to follow through for high efficiency. Social Media Time Management Tips For Your Brand. Prioritize needs as per your social media positioning . MORE
Social networks today are full of things that arguably add nothing towards any cerebral cause. In their contemplative moments, many people do ask: is social media making us stupid? Debate: Is Social Media Making Us Stupid For Real? The Social Media Cons . MORE
Isn’t it frustrating to think you finally understand something in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? In a classic book on social media by Jim Tobin, “ Earn It. MORE
Blacklisting, shadow banning, and demonetizing by major search and social media platforms interfere with access to news and information. Two-thirds of Americans rely on social media for their news; yet seven in 10 distrust online platforms ( Pew ). MORE
by Rachel Strella, founder of Strella Social Media. Hopefully somewhere near the top of their priorities list is finding ways to leverage their social media channels more effectively. So what can you do to bolster your brand’s success through social media in 2019? MORE
Because of modern technology, social media has become a useful marketing tool for several businesses. On social media, your company and customers can interact with each other. But, how can sharing content through social media really help your business? MORE
Isn’t it frustrating to think you finally understand something in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? In a recent book on social media by Jim Tobin, “ Earn It. MORE
If you are an entrepreneur today, and not using social media to promote your business, you are missing out on a huge opportunity. In a classic one I read a while back, “ How to Make Money with Social Media ” by Jamie Turner and Reshma Shah, Ph.D., MORE
Establishing a strong social media presence can mean big business for your small business. Use these nine social media tips to boost business and grow your brand. Social media encompasses more than just Facebook. MORE
Creating a social media marketing strategy designed to increase social media conversions is a wise move for any business. Grow Marketing & Sales marketing social media social media marketing MORE
If you are an entrepreneur these days, or trying to grow an existing business, everyone is telling you that you need to use social media. Social media is the realm of public opinion and customer conversations. entrepreneur Jim Sterne metrics social media ROI MORE
To succeed at social media, audience retention and content is at the heart of engagement and results. Grow Marketing & Sales content marketing content strategy marketing social media social media marketing MORE
Social Networks , when they first arrived in the scene over a decade ago, were dismissed by many experts as juvenile fads. According a 2014 survey by Gallup among American consumers, 62% opined that social media does not influence their purchase decisions. MORE
Do you know which social media platforms to invest your time and money in and reach ideal customers? Grow Marketing & Sales marketing social media social media marketing MORE
If you are an entrepreneur today, and not using social media to promote your business, you are missing out on a huge opportunity. One I read a while back, “ How to Make Money with Social Media ” by Jamie Turner and Reshma Shah, Ph.D., MORE
Almost all of them have ceased to work for increasing the social media engagement for our brand. However, we do want something that can trigger our social media engagement. So, here are some myth busters to trigger your social media engagement. MORE
Social Media has become an essential part of everyone’s life, it is addictive! However some social media trends and statistics have really been crazy! Not sure how to work with social media? 2016 Social Media Trends And Statistics That Were Crazy! MORE
An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” If you are in the half of all small businesses who still ignore social media, you need to read the book by Dave Carroll, “ United Breaks Guitars.” MORE
Before social media, it could take a lot of time and effort to be able to get your business noticed. Social media has given the online marketplace numerous individual platforms for advertising and marketing. MORE
An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” If you are in the 30 percent of all small businesses who still ignore social media, you need to read the book by Dave Carroll, “ United Breaks Guitars.” MORE
Image via Pixabay If you are a business owner today, and not using social media to promote your business, you are missing out on a huge opportunity. One of the original classics, “ How to Make Money with Social Media ” by Jamie Turner and Reshma Shah, Ph.D., MORE
And that’s where using social media for customer care comes in handy! This is one of the reasons why many organizations are finding social media of significant use. . Why Social Media For Customer Service is a Win. MORE
One may think social media managers are very lucky. But the truth is that a true social media manager has to work hard as any other worker in a modern organization. So, let us have a look at a typical work day of a social media manager. MORE
There is no doubt about social media being the brand butler of the century. Social media has become the common space for producers and consumers to share their interests, needs, and yearnings. Social media marketing does not cost you a lot. MORE
Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Social Marketology ,” outlined the best set of steps I have seen so far for the new world: Focus on desired outcomes first. MORE
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The classic example from several years ago was United Airlines not staying tuned in to social media, resulting in a unrecoverable customer problem causing great damage to their reputation, escalating to countless articles , and even a book, “ United Breaks Guitars.”
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But effective social media marketing takes planning, scheduling, monitoring, engaging, liking…all of which take up more of the time you don’t have to spare. But you do want your social media copy to appear polished and professional. by Chris Makara , founder of Bulkly.
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If you are an entrepreneur today, and not using social media to promote your business, you are missing out on a huge opportunity. One of the classics, “ How to Make Money with Social Media ” by Jamie Turner and Reshma Shah, Ph.D.,
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