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Agile Marketing Blog. Agile marketing. Agile marketing news. Categorized | Agile marketing. One model for an agile marketing plan. Upon further reflection, this comes back to the agile vs. waterfall marketer question I raised a month ago. With that in mind, here is my ideal agile marketing plan. This post was written by: Frank Days - who has written 36 posts on Agile Marketing Blog. Can branding be agile? Subscribe via: RSS. MORE
Most large organizations are aware that they need to undergo digital transforms, and are adopting new software delivery practices such as Agile and DevOps. Business and IT leaders have been inundated for years with stories of digital disruption and urgency to act. And for the past decade, those who work in IT have been dealing with a frenzying pace of change. MORE
Social, Agile, and Transformation. I cover several topics including agile software development, software startups, web 2.0, Strategic Agile Thinking: Balancing Value, Innovation and Research. 2) The agile "happy place". Social, Agile, Transformation Pages. Agile! MORE
Business agility is defined as the ability to adapt rapidly and cost efficiently. Every entrepreneur must be alert enough to spot the change early, and agile enough to adapt quickly. It all starts with agile leadership. agility business entrepreneur startup MORE
Rally has re-released the product (previous a $15 download) as a free product called Rally for the iPhone that tightly integrates with the Rally SaaS-based Agile software lifecycle environment. If you are a Rally customer, this is a no-brainer app for you; if you aren’t a Rally customer but are an Agile development shop that also has a bunch of iPhone users, take a look at Rally’s products. Tags: My Investments acquisition agile iphone rally MORE
If you keep up with the news on project management and business strategy, you’ve probably come across the buzzword “agile” more than a few times. But what does it mean to be agile and do agile as a business unit? But can agile really be used for anything, in any industry? MORE
I’ve written a bunch on this blog and in Startup CEO , about Agile Development and the Lean Canvas and Lean Startups in general (see a really old post on Agile Development from 10 years ago when we first adopted it here , and one on Agile Marketing here ). MORE
Mark Raheja, founding partner at August , a consultancy focused on organizational development, will be speaking as part of the enterprise learning track at Lean Startup Week about agility at scale. In thinking about the future of corporate agility and management, what modern practices are most vital to today’s leaders? Guest post by by Jennifer Maerz, contributing editor of Lean Startup Co. MORE
Over time at my first startup our developers encouraged us to move to Agile development. So when I read my post it sounded to me more like a new philosophy for “The Agile Board,&# so I put that as my subtitle. THAT is the “Agile Board&# I was after. MORE
The goal of agile programming is to provide early and continuous delivery of valuable software. But it’s not so easy to implement methodologies that can deliver on the agile promise, and the blame typically lands on people: they’re just not the tech elite. MORE
Pivots are why startups must be agile and opportunistic and why their cultures are different from large companies. Startups are the search to find order in chaos. Steve Blank. At a board meeting last week I watched as the young startup CEO delivered bad news. Our current plan isn’t working. MORE
Lessons Learned by Eric Ries Thursday, November 6, 2008 Steveys Blog Rants: Good Agile, Bad Agile I thought Id share an interesting post from someone with a decidedly anti-agile point of view. Steveys Blog Rants: Good Agile, Bad Agile : "Google is an exceptionally disciplined company, from a software-engineering perspective. I think you can safely ignore the rantings about "bad agile" and the bad people who promote it. MORE
Smart entrepreneurs are making changes now, to be more agile in defining strategy, making organizational changes, and analyzing markets for change. Here are the key aspects of agility requiring focus: Eliminating bureaucracy. An agile company starts with agile leadership at the top. MORE
Lessons Learned by Eric Ries Sunday, April 4, 2010 Kent Beck keynote, "To Agility, and Beyond" Kent Beck will give the opening keynote at the Startup Lessons Learned conference on April 23. MORE
Agile Opportunism – Entrepreneurial DNA « Steve Blank (tags: startup) [.] Agile Opportunism – Entrepreneurial DNA. Steve Blank, Agile Opportunism – Entrepreneurial DNA: … entrepreneurs instinctualy realize that the best advocate for their careers is themselves [.] Steve’s post at the end of June, Agile Opportunism – Entrepreneurial DNA, he shares his early career experiences. MORE
If companies are to thrive in a data-driven economy, they can’t afford to be handcuffed to ‘old’ technologies; they need the flexibility and agility to move at a moment’s notice to the latest market innovations. How can your company meet the agility imperative? Agile Data Fabric. MORE
Steve Denning, one of the leading business thinkers pushing the business world to abandon the outdated idea of maximising shareholder value has published an interesting article on Forbes titled Why do managers hate agile? The good news for agile fans is that this battle is only going one way. MORE
My experience with education technology opened my eyes to key strategies for implementing a SaaS platform that’s agile and scalable. MORE
Raj Bhargava (CEO of JumpCloud ) and I have been talking about how startups can leverage DevOps and Agile more. The post Q&A on Startups, DevOps, and Agile appeared first on Feld Thoughts. We created a conference on DevOps last year for our portfolio companies and it was a huge hit. DevOps is a movement that we are deeply interested in from multiple perspectives. MORE
The biggest trend in marketing in 2016 has been the idea of “agile marketing.” In a survey conducted by Workfront and Marketing Profs, roughly 30% of marketers are already using an agile methodology in their departments. Still, agile marketing can be intimidating, especially if you’re used to quarterly plans and static budgets. As Marketer Gizmo explains : When they hear the phrase “agile marketing,” most people think of the Scrum methodology. MORE
Instead, what they had was a contract that promised Agile Software Development with Rapid Iterations and an incredibly vague list of features. In all four cases, I would claim that what's at fault is a common misunderstanding in Agile Software Development. MORE
(Click on picture to enlarge article). Start-up founders often tell the same story: there is a huge difference between the initial idea and what the start-up ends up doing. Few get it right on the first try. MORE
Lean Enterprise Lean Startups Management Managing Entrepreneurship agile agile marketing lean enterprise lean startup in the enterprise leanux waterfall More enterprise scale companies are drinking the lean Kool Aid and starting to implement Lean Startup. MORE
Starting around 2004 and 2005 I began seeing an increasing number of teams moving to Agile, and of course the first thing they needed was training and often some coaching. I thought - incorrectly it turns out - that this would be a temporary issue, while the Agile community gained experience, especially with commercial product companies. So it''s no wonder that so many Agile trainers are bewildered by commercial product companies. MORE
Developing successful agile innovation methods can drive companies to great new heights. Then implementing agile innovation methods should be top on your list of to-dos. So, how do you determine if agile innovation methods are right for your company? MORE
Thirteen years later, Kinsman is a veteran of the industry and a thought leader advocating in Forbes for an agile approach. The agile strategy is all about brand flexibility. This type of rigorous, critical quality-control allows your brand to be agile. MORE
by Taffy Williams, author of “ Think Agile: How Smart Entrepreneurs Adapt in Order to Succeed “ The New Year brings new events that may positively or negatively affect your business. The following agile activities may help you be more prepared in the New Year: Identify & Plan. MORE
Agile marketing may not be a phrase you hear often, but it’s becoming increasingly popular and important. An Introduction to Scrum and Agile Development. The Product Owner is a key organizational figure in an agile environment. Scrum “Artifacts” for Agile Marketing. MORE
Smart entrepreneurs are making changes now, to be more agile in defining strategy, making organizational changes, and analyzing markets for change. But volatile markets do create unexpected opportunities – if you are alert and agile enough to spot them and adapt quickly. MORE
Agile Marketing, Part II. Tags: Business Marketing Technology agile marketing marketing product development I wrote about this years ago when I was temporarily running Marketing and was noting a lot of the similarities between running contemporary Product Development and Marketing efforts. Nick Van Weerdenburg just put up a great post called Why Marketing is Becoming Like Software Development which you should read if you run or work in, or work closely with, a marketing department. MORE
One of the emails reinforced the challenge of “traditional software development” vs. the new generation of “Agile software development.” ” I started experiencing, and understanding, agile in 2004 when I made an investment in Rally Software. At the time it was an idea in Ryan Martens brain; today it is a public company valued around $600 million , employing around 400 people, and pacing the world of agile software development. MORE
Smart entrepreneurs are making changes now, to be more agile in defining strategy, making organizational changes, and analyzing markets for change. These volatile markets are already creating unexpected opportunities and risks – you must be alert and agile enough to spot them and adapt quickly to survive and prosper. Here are the key aspects of agility requiring focus: Eliminating bureaucracy. Rotating good people to new roles keep both them and their new roles agile. MORE
Business agility is defined as the ability to adapt rapidly and cost efficiently. Every entrepreneur must be alert enough to spot the change early, and agile enough to adapt quickly. It all starts with agile leadership. MORE
Long Live “Agile Conversations” appeared first on Street Smart Product Manager. Many of my free product help calls are about ways to pursue customer development and gather VOC, bootstrap new product efforts, and apply lean principles to product management activities. I recently had an email Q&A with a fellow PMer in which I shared what’s worked for me. So I decided to post my answers here — of course, your mileage […]. The post RIP PRDs. MORE
I spent some time at ProcessWorld, Software AG’s annual event. I very much enjoyed TUCON, Tibco’s event, and I wanted to hear about AG’s own events processing, SOA, collaboration and other initiatives. The conference started off with a very promising. Enterprise Software (other vendors MORE
The past several articles have discussed the nature of Continuous Discovery and Dual-Track Agile. In this article I'd like to discuss another dimension of working effectively in an Agile environment, which is how we manage commitments. In most Agile teams, when you mention commitments (like knowing what you're going to launch and when it will happen), you get reactions ranging from squirming to denial. MORE
If you work for a big company, there’s a good chance your IT department is rapidly moving from a Waterfall Methodology to Agile for software development. And if you don’t believe me check out this incredible resource: Agile in a Nutshell. MORE
You can uncover how to become one of those fully-trained and certified Agile (and its popular Scrum framework) masters with this Agile and Scrum Project Management Certification Bundle. MORE
Lessons Learned by Eric Ries Monday, March 16, 2009 Combining agile development with customer development Today I read an excellent blog post that I just had to share. Jim Murphy is a long-time agile practitioner in startups. In most agile development systems, there is a notion of the "product backlog" a prioritized list of what software is most valuable to be developed next. But startups sometimes have trouble applying agile successfully. MORE
Business intelligence (BI) is the gateway for achieving greater agility. Agility in this sense means the flexibility to make more informed decisions based on a diverse array of data outlining consumer patterns and purchasing behavior. by Dan McCarthy, event manager for Venueseeker. MORE
Business agility is defined as the ability to adapt rapidly and cost efficiently. Every entrepreneur must be alert enough to spot the change early, and agile enough to adapt quickly. It all starts with agile leadership. business business agility entrepreneur innovation MORE
These days, one of the decisions that startup owners make (or at least should think about making) is whether to be an agile company from the very start, to try to adopt it later or to do things the more traditional way. Agile 101. Most agile teams and companies do. MORE
It all started when I realized how much we rely on mobile applications; in almost any industry, you can see how mobile apps have helped streamline and optimize the processes they’ve been using for many years.” […] The post Agile Immersionists Meetup Offers “Hands-On” Experience at Geekdom appeared first on SiliconHills. By ZACH REED Reporter with Silicon Hills News After work, Punit Sheth taught himself how to build mobile apps. “It MORE
Over the years, I’ve written a lot about the Agile methodology on this blog. For those of you who are regular readers, you may remember a post I wrote about our Agile Everywhere initiative — where all Return Path teams were tasked with implementing agile practices. MORE
Agile Related Topics Feld Thoughts
NOVEMBER 25, 2013
One of the emails reinforced the challenge of “traditional software development” vs. the new generation of “Agile software development.” ” I started experiencing, and understanding, agile in 2004 when I made an investment in Rally Software. At the time it was an idea in Ryan Martens brain; today it is a public company valued around $600 million , employing around 400 people, and pacing the world of agile software development.
Startup Professionals Musings
FEBRUARY 11, 2018
Business agility is defined as the ability to adapt rapidly and cost efficiently. Every entrepreneur must be alert enough to spot the change early, and agile enough to adapt quickly. It all starts with agile leadership.
YoungUpstarts
MARCH 5, 2015
If you keep up with the news on project management and business strategy, you’ve probably come across the buzzword “agile” more than a few times. But what does it mean to be agile and do agile as a business unit? But can agile really be used for anything, in any industry?
Startup Professionals Musings
AUGUST 26, 2015
Business agility is defined as the ability to adapt rapidly and cost efficiently. Every entrepreneur must be alert enough to spot the change early, and agile enough to adapt quickly. It all starts with agile leadership. agility business entrepreneur startup
The Startup Magazine
NOVEMBER 12, 2018
Developing successful agile innovation methods can drive companies to great new heights. Then implementing agile innovation methods should be top on your list of to-dos. So, how do you determine if agile innovation methods are right for your company?
OnlyOnce
AUGUST 31, 2017
Over the years, I’ve written a lot about the Agile methodology on this blog. For those of you who are regular readers, you may remember a post I wrote about our Agile Everywhere initiative — where all Return Path teams were tasked with implementing agile practices.
OnlyOnce
MARCH 2, 2016
I’ve written a bunch on this blog and in Startup CEO , about Agile Development and the Lean Canvas and Lean Startups in general (see a really old post on Agile Development from 10 years ago when we first adopted it here , and one on Agile Marketing here ).
The Equity Kicker
JANUARY 27, 2015
Steve Denning, one of the leading business thinkers pushing the business world to abandon the outdated idea of maximising shareholder value has published an interesting article on Forbes titled Why do managers hate agile? The good news for agile fans is that this battle is only going one way.
YoungUpstarts
JULY 30, 2017
If companies are to thrive in a data-driven economy, they can’t afford to be handcuffed to ‘old’ technologies; they need the flexibility and agility to move at a moment’s notice to the latest market innovations. How can your company meet the agility imperative? Agile Data Fabric.
Startup Professionals Musings
JULY 24, 2014
Business agility is defined as the ability to adapt rapidly and cost efficiently. Every entrepreneur must be alert enough to spot the change early, and agile enough to adapt quickly. It all starts with agile leadership. business business agility entrepreneur innovation
Feld Thoughts
APRIL 8, 2014
Raj Bhargava (CEO of JumpCloud ) and I have been talking about how startups can leverage DevOps and Agile more. The post Q&A on Startups, DevOps, and Agile appeared first on Feld Thoughts. We created a conference on DevOps last year for our portfolio companies and it was a huge hit. DevOps is a movement that we are deeply interested in from multiple perspectives.
YoungUpstarts
DECEMBER 11, 2014
by Taffy Williams, author of “ Think Agile: How Smart Entrepreneurs Adapt in Order to Succeed “ The New Year brings new events that may positively or negatively affect your business. The following agile activities may help you be more prepared in the New Year: Identify & Plan.
Startup Professionals Musings
MARCH 18, 2011
Smart entrepreneurs are making changes now, to be more agile in defining strategy, making organizational changes, and analyzing markets for change. Here are the key aspects of agility requiring focus: Eliminating bureaucracy. An agile company starts with agile leadership at the top.
deal architect
OCTOBER 16, 2012
I spent some time at ProcessWorld, Software AG’s annual event. I very much enjoyed TUCON, Tibco’s event, and I wanted to hear about AG’s own events processing, SOA, collaboration and other initiatives. The conference started off with a very promising. Enterprise Software (other vendors
Startup Lessons Learned
OCTOBER 11, 2016
Mark Raheja, founding partner at August , a consultancy focused on organizational development, will be speaking as part of the enterprise learning track at Lean Startup Week about agility at scale. In thinking about the future of corporate agility and management, what modern practices are most vital to today’s leaders? Guest post by by Jennifer Maerz, contributing editor of Lean Startup Co.
Both Sides of the Table
MAY 12, 2010
Over time at my first startup our developers encouraged us to move to Agile development. So when I read my post it sounded to me more like a new philosophy for “The Agile Board,&# so I put that as my subtitle. THAT is the “Agile Board&# I was after.
YoungUpstarts
MARCH 22, 2017
Business intelligence (BI) is the gateway for achieving greater agility. Agility in this sense means the flexibility to make more informed decisions based on a diverse array of data outlining consumer patterns and purchasing behavior. by Dan McCarthy, event manager for Venueseeker.
Feld Thoughts
JULY 14, 2010
Rally has re-released the product (previous a $15 download) as a free product called Rally for the iPhone that tightly integrates with the Rally SaaS-based Agile software lifecycle environment. If you are a Rally customer, this is a no-brainer app for you; if you aren’t a Rally customer but are an Agile development shop that also has a bunch of iPhone users, take a look at Rally’s products. Tags: My Investments acquisition agile iphone rally
Startup Professionals Musings
JUNE 19, 2012
Smart entrepreneurs are making changes now, to be more agile in defining strategy, making organizational changes, and analyzing markets for change. These volatile markets are already creating unexpected opportunities and risks – you must be alert and agile enough to spot them and adapt quickly to survive and prosper. Here are the key aspects of agility requiring focus: Eliminating bureaucracy. Rotating good people to new roles keep both them and their new roles agile.
Women Entrepreneurs Can
NOVEMBER 14, 2018
These days, one of the decisions that startup owners make (or at least should think about making) is whether to be an agile company from the very start, to try to adopt it later or to do things the more traditional way. Agile 101. Most agile teams and companies do.
Startup Professionals Musings
MARCH 16, 2010
Smart entrepreneurs are making changes now, to be more agile in defining strategy, making organizational changes, and analyzing markets for change. But volatile markets do create unexpected opportunities – if you are alert and agile enough to spot them and adapt quickly.
Up and Running
AUGUST 23, 2016
Thirteen years later, Kinsman is a veteran of the industry and a thought leader advocating in Forbes for an agile approach. The agile strategy is all about brand flexibility. This type of rigorous, critical quality-control allows your brand to be agile.
SVPG
AUGUST 21, 2013
Starting around 2004 and 2005 I began seeing an increasing number of teams moving to Agile, and of course the first thing they needed was training and often some coaching. I thought - incorrectly it turns out - that this would be a temporary issue, while the Agile community gained experience, especially with commercial product companies. So it''s no wonder that so many Agile trainers are bewildered by commercial product companies.
ConversionXL
JUNE 13, 2017
Agile marketing may not be a phrase you hear often, but it’s becoming increasingly popular and important. An Introduction to Scrum and Agile Development. The Product Owner is a key organizational figure in an agile environment. Scrum “Artifacts” for Agile Marketing.
SoCal CTO
JUNE 26, 2012
Instead, what they had was a contract that promised Agile Software Development with Rapid Iterations and an incredibly vague list of features. In all four cases, I would claim that what's at fault is a common misunderstanding in Agile Software Development.
crowdSPRING Blog
OCTOBER 25, 2016
The biggest trend in marketing in 2016 has been the idea of “agile marketing.” In a survey conducted by Workfront and Marketing Profs, roughly 30% of marketers are already using an agile methodology in their departments. Still, agile marketing can be intimidating, especially if you’re used to quarterly plans and static budgets. As Marketer Gizmo explains : When they hear the phrase “agile marketing,” most people think of the Scrum methodology.
YoungUpstarts
SEPTEMBER 29, 2011
(Click on picture to enlarge article). Start-up founders often tell the same story: there is a huge difference between the initial idea and what the start-up ends up doing. Few get it right on the first try.
Steve Blank
APRIL 12, 2010
Pivots are why startups must be agile and opportunistic and why their cultures are different from large companies. Startups are the search to find order in chaos. Steve Blank. At a board meeting last week I watched as the young startup CEO delivered bad news. Our current plan isn’t working.
Hearpreneur
NOVEMBER 29, 2018
Most large organizations are aware that they need to undergo digital transforms, and are adopting new software delivery practices such as Agile and DevOps. Business and IT leaders have been inundated for years with stories of digital disruption and urgency to act. And for the past decade, those who work in IT have been dealing with a frenzying pace of change.
OnlyOnce
JULY 30, 2010
Agile Marketing, Part II. Tags: Business Marketing Technology agile marketing marketing product development I wrote about this years ago when I was temporarily running Marketing and was noting a lot of the similarities between running contemporary Product Development and Marketing efforts. Nick Van Weerdenburg just put up a great post called Why Marketing is Becoming Like Software Development which you should read if you run or work in, or work closely with, a marketing department.
The Next Web
DECEMBER 3, 2017
You can uncover how to become one of those fully-trained and certified Agile (and its popular Scrum framework) masters with this Agile and Scrum Project Management Certification Bundle.
Steve Blank
JUNE 29, 2009
Agile Opportunism – Entrepreneurial DNA « Steve Blank (tags: startup) [.] Agile Opportunism – Entrepreneurial DNA. Steve Blank, Agile Opportunism – Entrepreneurial DNA: … entrepreneurs instinctualy realize that the best advocate for their careers is themselves [.] Steve’s post at the end of June, Agile Opportunism – Entrepreneurial DNA, he shares his early career experiences.
Start Up Blog
MAY 8, 2016
If you work for a big company, there’s a good chance your IT department is rapidly moving from a Waterfall Methodology to Agile for software development. And if you don’t believe me check out this incredible resource: Agile in a Nutshell.
Grasshopper Herder
OCTOBER 24, 2013
Lean Enterprise Lean Startups Management Managing Entrepreneurship agile agile marketing lean enterprise lean startup in the enterprise leanux waterfall More enterprise scale companies are drinking the lean Kool Aid and starting to implement Lean Startup.
SVPG
DECEMBER 15, 2012
The past several articles have discussed the nature of Continuous Discovery and Dual-Track Agile. In this article I'd like to discuss another dimension of working effectively in an Agile environment, which is how we manage commitments. In most Agile teams, when you mention commitments (like knowing what you're going to launch and when it will happen), you get reactions ranging from squirming to denial.
Startup Lessons Learned
MARCH 16, 2009
Lessons Learned by Eric Ries Monday, March 16, 2009 Combining agile development with customer development Today I read an excellent blog post that I just had to share. Jim Murphy is a long-time agile practitioner in startups. In most agile development systems, there is a notion of the "product backlog" a prioritized list of what software is most valuable to be developed next. But startups sometimes have trouble applying agile successfully.
Startup Lessons Learned
NOVEMBER 6, 2008
Lessons Learned by Eric Ries Thursday, November 6, 2008 Steveys Blog Rants: Good Agile, Bad Agile I thought Id share an interesting post from someone with a decidedly anti-agile point of view. Steveys Blog Rants: Good Agile, Bad Agile : "Google is an exceptionally disciplined company, from a software-engineering perspective. I think you can safely ignore the rantings about "bad agile" and the bad people who promote it.
SiliconHills
APRIL 15, 2014
It all started when I realized how much we rely on mobile applications; in almost any industry, you can see how mobile apps have helped streamline and optimize the processes they’ve been using for many years.” […] The post Agile Immersionists Meetup Offers “Hands-On” Experience at Geekdom appeared first on SiliconHills. By ZACH REED Reporter with Silicon Hills News After work, Punit Sheth taught himself how to build mobile apps. “It
Startup Lessons Learned
APRIL 4, 2010
Lessons Learned by Eric Ries Sunday, April 4, 2010 Kent Beck keynote, "To Agility, and Beyond" Kent Beck will give the opening keynote at the Startup Lessons Learned conference on April 23.
Street Smart Product Manager
NOVEMBER 2, 2014
Long Live “Agile Conversations” appeared first on Street Smart Product Manager. Many of my free product help calls are about ways to pursue customer development and gather VOC, bootstrap new product efforts, and apply lean principles to product management activities. I recently had an email Q&A with a fellow PMer in which I shared what’s worked for me. So I decided to post my answers here — of course, your mileage […]. The post RIP PRDs.
The Next Web
JANUARY 15, 2014
My experience with education technology opened my eyes to key strategies for implementing a SaaS platform that’s agile and scalable.
ctotodevelopers.blogspot.com
JULY 11, 2012
Social, Agile, and Transformation. I cover several topics including agile software development, software startups, web 2.0, Strategic Agile Thinking: Balancing Value, Innovation and Research. 2) The agile "happy place". Social, Agile, Transformation Pages. Agile!
www.agilemarketingblog.com
JUNE 24, 2012
Agile Marketing Blog. Agile marketing. Agile marketing news. Categorized | Agile marketing. One model for an agile marketing plan. Upon further reflection, this comes back to the agile vs. waterfall marketer question I raised a month ago. With that in mind, here is my ideal agile marketing plan. This post was written by: Frank Days - who has written 36 posts on Agile Marketing Blog. Can branding be agile? Subscribe via: RSS.
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