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8 Priorities When Offering A New Product Or Service

Startup Professionals Musings

Every one of you business owners I know periodically introduces new products and services to sustain growth, fight off competitors, or take advantage of new technologies. The cost of any new product these days must include education and rollout marketing, perhaps equal or greater than the development costs.

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Why You Should Be Doing Product Discovery

YoungUpstarts

Before rushing to build your concept to push out to consumers, it’s important to first undertake product discovery. Product discovery is the purpose of identifying the smallest amount of software needed to determine market value. Notably, this occurs prior to building the Minimum Viable Product , or ‘MVP’. How is it done?

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6 Keys To Aiming Your Product To Mainstream Customers

Startup Professionals Musings

The good news is that early adopters are never reluctant to sign up as beta customers and will provide you early feedback on product quality. At some point, this becomes compulsive engineering, and the tradeoffs in time to market, cost, and user friendliness move the product out of the intended market.

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6 Ways To Make You An Entrepreneur Before The Product

Startup Professionals Musings

In fact, some totally avoid it, assuming their product or solution will speak for itself later. Contributing to industry blogs, or starting your own, is an ideal way to express your positive values, and build a reputation that can save you later if your product stumbles, or you receive some negative challenges.

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Building Healthy Innovation Ecosystems for Your Projects

Speaker: Nick Noreña, Innovation Coach and Advisor, Kromatic

In this webinar, Nick Noreña will walk through an Innovation Ecosystem Model that he and his team at Kromatic have developed to help investors, heads of product, teachers, and executives understand how they can best support innovation in their own ecosystem.

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Boosting Your Brand: How to Effectively Use Promotional Products

The Startup Magazine

Promotional products have long served as a tangible and influential link between businesses and their targeted audience. The Power of Promotional Products The first and foremost advantage of using promotional products is that it gives your brand exposure. These items serve a dual purpose.

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How to Create the Perfect Product Page

The Startup Magazine

It’s always good to update your old product pages but it’s not always an easy process. You might be unsure how to write top-quality content writing or create eye-catching images of your products. Putting the time and effort into perfecting your product pages is important if you want to succeed as an eCommerce business.

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