YoungUpstarts

DECEMBER 9, 2013

Before technology made it possible for people to connect with each other anytime and anywhere, customer-business interaction was limited to phone calls and in-person visits. Today, though, technology has changed that model. To remain relevant, entrepreneurs must use technology to stay close — but not too close.

Customer 170

Customer Technical Review Florida Cofounder 170

YoungUpstarts

MAY 8, 2014

Especially in a global economy that is becoming flatter and more competitive by the day, skimping on marketing is not the way to save money, because you’ll quickly find yourself out-publicized and out-advertised by the competition. At RME, we actually used marketing risk as a competitive edge.

Technical Review 254

Technical Review Entrepreneur Florida Cofounder 254

YoungUpstarts

NOVEMBER 15, 2013

Money buys resources, technology, and manpower — all critical elements in helping a new business succeed. Sub in new technology, a bigger store, a larger advertising budget, and on and on, for those two pennies and you get excuses made by struggling entrepreneurs everywhere. It takes courage.

Florida 145

Florida Cofounder Tampa Technical Review 145

YoungUpstarts

DECEMBER 1, 2013

Or maybe you offered an online deal to new customers, only to realize that the discount you advertised was a little too generous and wouldn’t allow you to make any profits. Your one-time marketing failure has convinced you not to try again. Yes, marketing is far from certain. .” We no longer use it as a tool.

Florida 182

Florida Cofounder Tampa Hiring 182