The LeanLaunch Pad at Stanford – Class 8: Key Resources, Activities and Expense Model
Steve Blank
MAY 3, 2011
The Stanford Lean LaunchPad class was an experiment in a new model of teaching startup entrepreneurship. Their initial customer segment were upwardly mobile professionals with $2-10K discretionary purchases/year (excluding travel,) and their revenue model was affiliate program fees. They worked on understanding their partners.
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