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Bringing Lean Startup to Life at GE

Startup Lessons Learned

Guest post by Sarah Milstein, co-host of The Lean Startup Conference. At a party in NYC recently, I was challenged by a VC to name the biggest company currently using Lean Startup practices. Beth is Senior Vice President and Chief Marketing Officer at GE, but her work defies the standard understanding of big corporate business.

Lean 167
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Blowing up the Business Plan at U.C. Berkeley Haas Business School

Steve Blank

It has replaced how to write a business plan with hands-on Lean Startup methods. To create great entrepreneurs, we had to give our students the experience of navigating the chaos and uncertainty of running a lean startup while providing the same kind of rigorous framework the business plan did in its day. Today the U.C.