Lessons Learned: Achieving a failure
Startup Lessons Learned
JANUARY 30, 2009
Launch with a PR blitz, including mentions in major mainstream publications. Build the product in stealth mode to build buzz for the eventual launch. Stealth is a customer-free zone. The passionate early adopters who flocked to the product at its launch could not sustain this outsized burn rate. Expo SF (May.
Let's personalize your content