Why You Just Don’t Get It
Growthink Blog
JUNE 10, 2010
And it’s often times OK to have multiple target customers, but in your marketing efforts you must speak to each individually. For example, imagine your target customer was single men aged 40 to 50 living in Omaha, Nebraska living in 2 bedroom apartments who like to watch American Idol. You need to understand THEIR needs (e.g.,
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