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10 Essential PR Tips for Startups

mashable.com

Then research which journalists at that publication cover the vertical in which your startup or its news would fall. Just because a reporter has written about the top startups in Canada doesn’t mean he wants to know about your Canadian printing company. Another common mistake is to misunderstand a writer’s coverage area.

PR 103
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25 Best Startup Failure Post-Mortems of All Time

www.chubbybrain.com

We did find some specific industry verticals where the model works (some high schools, some boxing and mixed martial arts events, some exclusive conferences), but not enough to warrant a large market and an independent company. And they’re largely right. Consumers still don’t like paying for stuff, period.