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Always Right: Five Risks You Must Take With Your Customers

YoungUpstarts

Tom Panaggio, author of “ The Risk Advantage: Embracing the Entrepreneur’s Unexpected Edge “, has enjoyed a 30-year entrepreneurial career as cofounder of two successful direct marketing companies. In 1983 he cofounded Direct Mail Express (DME) in Daytona Beach, Florida, with his siblings Mike and Kathy.

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