Continuous Deployment Internet Software Review Stealth 
Startup Lessons Learned
JULY 2, 2009
For example, a site outage may seem like it was caused by a bad piece of code, but: why was that code written? The net effect of all this was to make new engineers incredibly productive right away – in most cases, we’d have them deliver code to production on their very first day.
Startup Lessons Learned
JANUARY 30, 2009
Build the product in stealth mode to build buzz for the eventual launch. Stealth is a customer-free zone. Without conscious process design, product development teams turn lines of code written into momentum in a certain direction. Case Study: Continuous deployment makes releases n. Fail faster.
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