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Episode 9: Lean Business Planning with Tim Berry | The Bcast

Up and Running

This week Peter and Jonathan talk to Tim Berry, founder of Palo Alto Software, about lean business planning, strategy, tactics, specifics (milestones), and the forecast. Strategy, Tactics, Specifics, and the Forecast – (11:45). An American with a lot of academic credentials who was in Japan at the time. – (:25).

Lean 60
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It's a startup, not a spreadsheet

Startup Lessons Learned

Companies that reliably fail to make their forecasted numbers are exceptionally prone to “management retooling.&# Luckily, we also discovered that certain other metrics, like LTV and CPA were much better than we initially projected. Even that early, it became clear that 4% was not an achievable goal.