CTO Hire Dilution Early Stage Product Development 
Business Plan Blog
OCTOBER 4, 2013
This is true for early stage funding as well as venture capital funding. A bonafide team is the assurance that the idea can be executed and that the business can scale when the time is right. Don’t hire people with skills and qualifications similar to yours. Hiring the right people at the right time is key.
David Teten
OCTOBER 1, 2015
At the same time, a direct equity investment (one where the dev shop acquires a share in the company immediately) puts the founders in a potentially uneasy position of having to dilute their company before a product is built. Second, the company must eventually own the product development and maintenance functions in-house.
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