Remove Differentiation Remove Green Remove PR Remove SEM
article thumbnail

How to Decrease the Odds That Your Startup Fails

Both Sides of the Table

They literally can’t respond to our core differentiator. That marketing can be PR or SEO or influencer distribution or other forms of “unpaid” marketing. PR requires time and effort from your team that isn’t spent elsewhere and thus is a real cost. But assuming they were able to copy us. Conclusion.

Startup 150