1999 Differentiation Sales Syndication 
Both Sides of the Table
FEBRUARY 25, 2010
When I was raising money for my first company we had closed a seed round in 1999 and were working on our A round. We had many term sheets (it was 1999 and we had a pulse) and we were deciding which one to take. We were trying to optimize around a few criteria: price, size of round, number of syndicate partners and, of course, terms.
SVPG
SEPTEMBER 30, 2016
But back in 1999, a then very young Netflix based in Los Gatos with less than 20 employees, was on the edge of going bust. Even worse, DVD sales were starting to lag, and a Hollywood backlash further muddied the situation. Let me also add that there’s little as powerful as a marketing person that’s also strong at product.
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