2000 Advertising Curation IP 
Feld Thoughts
JUNE 22, 2012
We needed improvements in video compression and in TCP/IP – the underlying protocol that essentially runs the Internet. The same spreadsheet also predicted we’d see a music downloading service in 1999 or 2000. Who will sell the advertising space in our brains? Nine years later, in February 2005, YouTube arrived.
maplebutter.com
JANUARY 8, 2013
Create a strong brand, solid social community, sell advertising. Curate great links for your ideal customers and share them 3 times per day. We curate high quality content (3 links a day and only include our content a few times a week) and are slowly building up followers. I think advertising and intent have to be aligned.
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