Remove 2008 Remove Agile Remove Early Stage Remove SEM
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How to listen to customers, and not just the loud people

Startup Lessons Learned

Lessons Learned by Eric Ries Sunday, September 14, 2008 How to listen to customers, and not just the loud people Frequency is more important than talking to the "right" customers, especially early on. In the very early days, the trick is to find anyone at all who can understand you when you are talking about your product.

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Lessons Learned: Don't launch

Startup Lessons Learned

Lessons Learned by Eric Ries Friday, March 13, 2009 Dont launch Heres a common question I get from startups, especially in the early stages: when should we launch? This is the usual reason given for a marketing launch, but for most early stage startups, its a failure. Start with a five-dollar-a-day SEM campaign.