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32 Business and Life Lessons: What I Learned Running Companies on 4 Different Continents

ConversionXL

It was several years later when I identified this as ‘driving conversions’ , which is what I specialize in today ). I decided to use the opportunity and bought a one-way ticket to Panama – I wanted to learn Spanish. The real estate and tourism in Panama were booming. They make all the difference in the world.

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