Remove 2012 Remove CPA Remove Equity Remove Lead Generation
article thumbnail

Cliff Notes S-1: Kayak ? AGILEVC

Agile VC

How They Make Money: Majority of Kayak’s revenue actually comes from advertising on their site (55%), not lead generation or referral fees to travel suppliers as you might think (more on this below). Distribution revenue is CPC and CPA. . 10 July 2012, 7:05 pm Why Do VC’s Have Ownership Targets? And Why 20%?