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VCs eating our own dog food: Using technology and analytics to make better investments

David Teten

A major angel group uses Influitive , an advocate management tool, to track, activate and motivate their members. Investors are also mining for leads such sources as: – product crowdfunding sites ( Indiegogo *); – tech communities ( Producthunt ); – angel group platforms ( Gust ); – expert networks (e.g.,

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Webinar Recap: 14 Tips on How to Pitch and Get Funded

Up and Running

That moves into the customer acquisition strategy. This includes again another acronym I’m going to share, CAC, the cost to acquire a customer, the customer acquisition cost. Are you doing an acquisition? The customer acquisition cost that I talked about. Then referral rates and opt-out rates.