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How to Build a Boss Brand [Part I]

Up and Running

We also do this type of work in our retreats—we had two recent retreats to Cuba and Costa Rica, and one upcoming to Brazil! I also track actual return on investment (ROI) conversion results. We offer multiple options for profit sharing with bonuses and affiliate structure! Be present on social media. Action = Results.

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How to Build a Boss Brand [Part 2]

Up and Running

Social media ROI is notoriously hard to calculate, so I based my calculations on conversions directly related to people taking a tangible action, like subscribing to a freebie, purchasing an experience (challenge, program, retreat, academy), or becoming a press partner or ambassador on our team. Think the Amazon or Airbnb of transformation.