Want to Know a Secret? Your Customers Do.
ConversionXL
NOVEMBER 27, 2019
In fact, the secrets that have helped differentiate brands are far more enduring. Because commodities lack appealing secrets, a farcical backstory—masquerading as a differentiator—fills the void. Might as well dream up one that amuses the target audience. To amplify perceived value to woo Aspirants. We know it’s nonsense.
108 
Let's personalize your content