Startup Professionals Musings

SEPTEMBER 19, 2022

Yet true product differentiation in the eye of the customer is rarely achieved. According to an old but still relevant survey by Bain & Company , 80% of businesses believe they have differentiated offerings, but only 8% of customers agree. Of course, working on perception can backfire if the differentiation reality isn’t there.

Differentiation 316

Differentiation Entrepreneur Small Business Customer 316

ReadWriteStart

APRIL 26, 2019

The post How New Tech Startups Can Differentiate Themselves appeared first on ReadWrite. These are important considerations, especially for AI and IoT startups tinkering with revolutionary new technologies. However, even […].

Differentiation 132

Differentiation Startup Entrepreneur Technology 132

TechEmpower

JULY 24, 2023

How will you differentiate from these? What are your key Startup Metrics ? How do you make your money? How do you measure success? Who are your big competitors? What are some sites or companies in the same space? What is different, special here? Where’s the mystery? Do you have a custom algorithm or other technology?

Developer 520

Developer Technical Review CTO Hire Fractional CTO 520

Startup Professionals Musings

OCTOBER 14, 2022

Processes must be in place to clearly define standards, differentiate performance, link to consequences, provide rewards for accountability, and provide regular follow-up. Performance accountability processes. Good performance management is more about rewarding desirable behavior than penalizing bad performance.

Technical Review 339

Technical Review Valuation Due Diligence Leadership 339

Up and Running

APRIL 12, 2012

Every business needs to differentiate itself, to find a way to show the world how it’s unique and different. It’s all part of her differentiation plan, with the ultimate goal being “to be known not only as the best salon, but to have the best staff and customer service available.”

Differentiation 88

Differentiation Small Business Customer Business Plan 88

Startup Professionals Musings

MAY 28, 2023

In business, and in your personal life, the ability to anticipate and overcome criticism is one of the biggest differentiators between leaders, who make things happen, and followers, who may have great ideas but never seem to get things to go their way.

Founder 344

Founder Technical Cofounder Entrepreneur Cofounder 344

ReadWriteStart

MARCH 27, 2019

The post How to Differentiate Your Startup in a Red Ocean Industry appeared first on ReadWrite. Netflix opened the floodgates to the world of streaming content, and they benefited enormously from being the only players in town (at least, for a few years).

Differentiation 114

Differentiation Startup Marketing 114

crowdSPRING Blog

AUGUST 18, 2020

Here are four proven ways your company can differentiate from competitors to increase sales and profits and to create loyal customers.

Differentiation 97

Differentiation Sales Customer Naming 97

Startup Professionals Musings

MAY 1, 2023

If none of these five items is a clear differentiator in your case, a logical approach would be to assign each an equal weight of 20% of the total, and partition the total equity based on each cofounder’s correlation to each variable.

Equity 258

Equity Technical Cofounder Cofounder Distribution 258

entrepreMusings

AUGUST 24, 2016

Please vote, comment on, and share our panel idea: Customer Differentiation in Competitive Markets before September 2, 2016. It’s been over 7 years since I submitted a panel idea to SxSW Interactive and now the time has come to do it again.

Differentiation 28

Differentiation Customer Marketing Technical Review 28

Austin Startup

MARCH 1, 2011

mobileTech Tuesday, by Steve Guengerich. As we’ve discussed in this column before, Austin has a very robust mobile scene. But, then so do the Bay Area, New York City, the Boston 128 corridor, and for that matter Houston and Dallas.

Mobile 75

Mobile Differentiation Austin Technical Review 75

Hunter Walker

JUNE 16, 2017

Brad Feld , one of my VC “true norths,” posted about VC Fund Differentiation the other day. Differentiation is one of them. It’s now part of a cliche, as in “how are you differentiated?” Why has “differentiation” been so watered down as to be meaningless? I no longer care about this. Is it overuse?

Differentiation 77

Differentiation Founder Entrepreneur Customer 77

The Next Web

MAY 5, 2017

Whether you’re trying to find clients through your colleagues, on LinkedIn or a freelancer platform like Contently or Upwork, you should consider how to differentiate yourself from competing freelancers that offer similar services.

Differentiation 138

Differentiation Entrepreneur Web Demand 138

Startup Professionals Musings

JUNE 2, 2023

You need a big differentiator in these arenas. These historically have included work-at-home, restaurants, telemarketing and social-service providers. On the Internet, I am wary of one more search engine provider, clones of existing social-media sites, and yet another new dating site. Products requiring changes to government regulations.

Silicon Valley 258

Silicon Valley Startup New York City Entrepreneur 258

Startup Professionals Musings

DECEMBER 29, 2021

I’m often surprised when you as an aspiring entrepreneur, looking for investors, tell me your solution is so innovative that you don’t have to worry about differentiating it from competitors, and customers will flock to it without a real marketing campaign. Personalization is the ultimate differentiation.

Restful 350

Restful Differentiation Social Media Dilution 350

ConversionXL

JUNE 2, 2020

Differentiation is about standing out from the noise and giving people a reason to choose you over others. Let me tell you why that is, and how you can differentiate. Sameness is the combined effect of companies being too similar in their offers, poorly differentiated in their branding , and indistinct in their communication.

Differentiation 162

Differentiation Marketing Software Review Product 162

YoungUpstarts

MARCH 12, 2020

Use Product differentiation If You’re Small. Size doesn’t matter, and product differentiation can help you get that message across! Containing only a few simple steps, Scrum is an easy-to-follow system that can be scaled to businesses of all sizes and industries.

SCRUM 131

SCRUM Software Review Acquisition Differentiation 131

Startup Professionals Musings

DECEMBER 16, 2019

Yet true product differentiation in the eye of the customer is rarely achieved. According to an old but still relevant survey by Bain & Company , 80% of businesses believe they have differentiated offerings, but only 8% of customers agree. Of course, working on perception can backfire if the differentiation reality isn’t there.

Product 311

Product Differentiation Entrepreneur Small Business 311

Our Own Start-up

JANUARY 13, 2021

The post Make your products differentiating through lip gloss box first appeared on Our Own Startup. Packaging with informative details about the items would influence the buying decision of shoppers.

Differentiation 52

Differentiation Product Startup Customer 52

Startup Professionals Musings

NOVEMBER 4, 2010

I agree with John Spence, in his book “ Awesomely Simple ,” that in a world of nearly limitless product options and highly educated consumers with instant access to price, features, and benefits of almost every product, delivering consistently superior customer service is the only differentiator left for creating loyal and engaged customers.

Differentiation 226

Differentiation Customer Startup Employee 226

Startup Professionals Musings

NOVEMBER 12, 2022

This is still one of the most important competitive differentiators that you can offer. Doing more than you have to do is the only thing that justifies raises or promotions, and puts people under an obligation to you. Applied faith. This is a level of belief that has action behind it.

Entrepreneur 313

Entrepreneur Angel Investor Technical Review Business Model 313

Startup Professionals Musings

JANUARY 4, 2023

A UVP sells a product or service because it differentiates it from other products or services that are available. I’ve paraphrased here a subset of her guidance which I believe characterizes the key changes and the implications for entrepreneurs just starting, as well as more mature businesses: Pinpoint your Unique Value Proposition (UVP).

Global 283

Global Marketing Technical Review Entrepreneur 283

Startup Professionals Musings

AUGUST 9, 2020

If none of these five items is a clear differentiator in your case, a logical approach would be to assign each an equal weight of 20% of the total, and partition the total equity based on each co-founder’s correlation to each variable.

Cofounder 436

Cofounder Startup Technical Cofounder Equity 436

Hippoland

MARCH 19, 2017

One of the biggest components of this is differentiating your product / your company from others. Differentiation is very difficult — there are so many entrepreneurs who are doing something similar to you and also so many alternatives that achieve the same results as your product / solution. This, in itself, may be a small number.

Differentiation 48

Differentiation Lead Generation Entrepreneur Search 48

The Startup Magazine

AUGUST 8, 2023

Lightricks’s announcement came with two potentially differentiating aspects. However, it only allows users to upload videos of up to a few seconds and takes over a minute to render these short clips.

Video 122

Video Cofounder Startup Technical Review 122

Startup Professionals Musings

MAY 25, 2022

These days, many entrepreneurs are motivated to help the disadvantaged, such as TOMS shoes founder Blake Mycoskie, who differentiated his brand by donating a pair to the needy for every pair sold. You need someone who can easily step into your shoes when a crisis arises, or you need time off work. Trust is evident from his/her constituents.

Technical Review 324

Technical Review Due Diligence Partner Cofounder 324

ConversionXL

NOVEMBER 23, 2022

The most important factor for differentiation in CXL Live is its unique format. Win beyond product : use a powerful narrative, positioning, messaging, content and differentiation strategy. Weak messaging strategies are hard to sell and market, with no differentiation and getting the wrong perception.

Marketing 94

Marketing B2B Curation PPC 94

Up and Running

JANUARY 8, 2014

I wish there were a better term, but differentiator is the best I’ve got. Take restaurants, for example: “Thai food near the wharf” is a differentiator. Their differentiator was service, installation, hand holding, and so forth. Synchronize as much as you can with your differentiator. Know your differentiator.

Differentiation 88

Differentiation Social Media Small Business Media 88

Startup Professionals Musings

JANUARY 6, 2023

You need a business model that provides a good return for you and your team, long-term growth, value to your customer, and differentiates you from competitors. Choose a business model that will win in the market. Selling below cost doesn’t do it, nor does giving it away free, and hoping to make it up in volume. Pay attention to the market.

Entrepreneur 204

Entrepreneur Technical Review Business Model Startup 204

Startup Professionals Musings

APRIL 10, 2020

A UVP sells a product or service because it differentiates it from other products or services that are available. I’ve paraphrased here a subset of her guidance which I believe characterizes the key changes and the implications for entrepreneurs just starting, as well as more mature businesses: Pinpoint your Unique Value Proposition (UVP).

Mobile 435

Mobile Marketing Technical Review Entrepreneur 435

ConversionXL

OCTOBER 18, 2018

The result of these vulnerabilities is that we hire the wrong candidates, listen to the wrong people, and fail to differentiate our businesses. The right people and right processes are critical components to take on the most challenging work—differentiating your business from those who are all too happy to claim unwarranted authority.

Technical Review 188

Technical Review Differentiation Hiring Montana 188

ConversionXL

OCTOBER 4, 2022

Perform a competitive analysis to determine how you’ll differentiate. To stand out, learn what competitors are doing so you can effectively differentiate. Choose value propositions based on differentiation. Table of contents What exactly is an ecommerce marketing strategy?

eCommerce 129

eCommerce Marketing Social Media Audience 129

Startup Professionals Musings

JULY 14, 2023

A key is your differential advantage from alternatives. Small differentials and more competitors give customers higher leverage. This is the degree to which customers can put your company under pressure, or leverage prices, delivery, features, and quality (market of outputs). Bargaining power of suppliers.

Startup 224

Startup Differentiation Business Plan Framework 224

Start Up Blog

MAY 28, 2012

What a super way to differentiate yourself. Which not only made me feel terrific, but makes me want to spread the word to anyone who just might happen to be organizing a conference. He did this for all the guest speakers, and all of the intros were equally entertaining. Kudos Casey. -.

Differentiation 94

Differentiation Australia Marketing 94

YoungUpstarts

SEPTEMBER 13, 2022

Boss vs leader: Here is an infographic listing out the key characteristics that differentiate a boss and a leader. The post [Infographic] Boss vs Leader: The Never-Ending Battle Between Power And Leadership appeared first on Young Upstarts.

Leadership 207

Leadership Differentiation 207

Business Plan Blog

JULY 4, 2013

But, the question remains, while your product may have an advantage over the competition, is that enough to make it desirably differentiated? When determining how you can differentiate your product or service, consider the following: Core Competencies. They begin to fall back on their key features or advantages over their competition.

Differentiation 59

Differentiation Intellectual Property Startup Business Plan 59

ReadWriteStart

JULY 5, 2023

Neko Health is eager to differentiate itself from infamous scandals in the health technology industry like the one involving Theranos. In contrast to Theranos, which conducted business behind closed doors, Neko Health is open and honest about how it does business.

Startup 119

Startup Cofounder Sweden Venture Capital 119