Should you include your sweat equity in a business plan?
Berkonomics
OCTOBER 15, 2020
Investors love it when entrepreneurs draw little or no money from their startups. What are you worth to the business? But when forecasting the ultimate viability of a business, many times an entrepreneurial founder uses a low, unsustainable salary rate for him or herself in order to show early breakeven. A “messy” solution.
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