Marketing Sweat Equity: Getting Your Startup’s First Sales—Without Spending Money on Consultants and PR

Up and Running

After all, sweat equity can make up for a trim marketing budget, but it would be hard to make up for cuts in product development and customer service without sacrificing customer experience.

What is Sweat Equity Worth?

www.entrepreneur.com

What is Sweat Equity Worth? Determining how to value sweat equity is key when negotiating with investors and employees. Entrepreneurs often ask me how to value the sweat equity invested in their startup. But over the years, I have come to realize that sweat equity isn't the same thing as market value for your startup. As the business owner, you should be the expert on valuing sweat equity, not your investors, accountants or lawyers.

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Piercing the Corporate Veil of Sweat Equity

grasshopperherder.com

Piercing the Corporate Veil – Sweat Equity Consulting. But much like becoming a co-founder, getting paid sweat equity is essentially becoming an investor in the company. I was once asked to sign a one year non-compete agreement as a sweat equity consultant.

What is the ratio of equity received for sweat equity vs. cash investment in a new venture?

Gust

There is no specific ratio between “sweat equity” and cash in a venture, and that’s actually not a good way to think about the issue. A better way to think about this is to separate two aspects of the “sweat” that one puts into a new venture. You might have created that value by slaving 18 hours a day, seven days a week for five years (in which case the value of the sweat equity is $8.70

Places to Find Developers in Exchange for Sweat Equity

www.askthevc.com

startupcto

Building a sweat equity team

discuss.joelonsoftware.com

Part 1: Recruiting Part 2: Team Members Part 3: Environment Part 4: Schedules Part 5: Lifecycle Part 6: Design Moderators: Eric Sink SourceGear Bob Walsh Founder, StartupToDo.com Author of The Web Startup Success Guide and Micro-ISV: From Vision To Reality Patrick McKenzie Bingo Card Creator Andy Brice Successful Software Building a sweat equity team This post ends with this question: What are some good sources of information (books, forums, etc.)

How we Hire for Sweat Equity (Part 2)…

www.drowningamerican.com

Next → How we Hire for Sweat Equity (Part 2)… Posted on April 7, 2011 by Travis Biziorek. equity in the company. Drowning American. Musings on Life and the American Dream. Search. Main menu. Skip to primary content. Skip to secondary content. Post navigation. ← Previous. The first time we hired partners for Kibin was way back in late 2009. You can read more about that here. It was a much different time then.

Entrepreneurs, Identify and Secure Your First Class Executive Team Using Small Amounts of “Sweat Equity” and a Consulting Contract

Robert Ochtel

On the other hand, indentifying those individuals that are willing to work for “sweat equity” are most likely your best bets. While doing so, you will find the right individual contributors that have the appropriate skill sets and are willing to commit their time and energy for a small amount of “sweat equity” to get your start-up company off the ground. This can be done with a standard consulting contract, with a small amount of “sweat equity” for compensation.

Equity for Early Employees in Early Stage Startups

SoCal CTO

I was asked by a reader how much equity he should give out to early employees and to service providers in a very early stage startup. Founders are likely not paid for a long time and have a sizeable equity percentage for early risk and having the concept.

5 Critical Factors That Affect Business Exit Strategy Timelines

Inc Startups

This, often overlooked element clearly outlines the owner''s plan to get paid for their sweat equity at a designated point in time A finely honed business plan should include a detailed exit strategy.

Equity-Only CTO and Equity-Only Developers

SoCal CTO

Understand where they were in terms of being able to pay or was this equity-only (sweat equity only). And he was still in the process of raising additional capital, so it was equity only. However, when I told him that the level of engagement required from me and the fact that equity-only development was required, he seemed to be a bit offended. There are cases where I will do equity-only deals.

Small Business Tip of the Week: Understand the Value of Sweat Equity

The StartUp Blog at PartnerUp

Sweat equity is an invaluable asset to a startup or small business, and can been seen as a basic equation: Time + Effort = Value to your organization. The sweat equity value an individual brings to an organization is seen in three critical components: their commitment level to your organization, the unique contributions they bring to the table and the long term vision they have for themselves as well as your startup.

Carried Interest Debate Cont.: The Death of Sweat Equity?

Burnham's Beat

The Death of Sweat Equity? And if that person is deserving of capital gains treatment for their sweat equity, then why shouldn’t a VC that agrees to operate under similar terms receive capital gains treatment on any profits produced? The LPs invest in the GPs because they want access to their intangibles (sweat equity, connections, intellectual capital, etc.) The Death of Sweat Equity? Burnhams Beat. Articles on Technology and Finance.

IPO 0

5 Elements Of Success Every Startup Should Celebrate

Startup Professionals Musings

That’s why all those so-called million dollar ideas I hear about as an investor don’t get me excited, and entrepreneurs find that working twenty hours a day often generates nothing more than sweat, instead of the desired sweat equity.

10 Answers That Make Your Startup Plan Investable

Startup Professionals Musings

How big is the funding request, and how much equity will you give? Quantify founder investments, both cash and sweat-equity.

SmartHost of New York Wins the StartupBus 2014 Competition

SiliconHills

Sweat equity is the best startup capital” – Mark Cuban A banner bearing Cuban’s quote hung on the wall at Rackspace’s event center Thursday as it hosted its third annual StartupBus event featuring teams from all over the country and Mexico. All of the StartupBus participants riding on the eight buses for the past 72 […] The post SmartHost of New York Wins the StartupBus 2014 Competition appeared first on SiliconHills. San Antonio Rackspace SmartHost StartupBus

How to Divide Founder Equity: 4 Criteria to Discuss

View from Seed

Editor’s note: Understanding how to divide founder equity at a startup can be tricky, even to the point of reaching emotional riffs between founders. Below, Lee Hower offers advice for approaching these equity discussions objectively and properly.

Equity 110

The Smartest Entrepreneurs Bootstrap Their Startup

Gust

Yet, according to many sources , over 90 percent of all businesses are started and grown with no equity financing, and many others would have been better off without it. In fact, most of the rich entrepreneurs you know actively turned away early equity proposals.

8 Key Questions To Expect In Investor Due Diligence

Gust

The intent of this question is to determine the level of commitment of founders, both cash and “sweat equity,” and how much others have already invested into this plan. Image via LeadChangeGroup.com.

5 Elements of Leadership You Can’t Succeed Without

Startup Professionals Musings

You know how to bootstrap a business, build it from nothing, and burn sweat-equity for long hours to push your dreams to reality.

Punch & Pie: How Should Co-Founders Divide Equity?

Agile VC

As a result, one of the trickier things co-founders tackle is determining the equity split amongst the founding group of individuals. Sometimes co-founders put off the equity split question for some time. Both of these are typically reflected in the founder equity split.

7 Partner Relationships That Can Kill A Good Startup

Startup Professionals Musings

I’ll put in the money, if you put in the sweat equity.” Most entrepreneurs who start a company alone soon come to the conclusion that two heads are better than one – someone to share the workload, the hard decisions, and the costs.

How Entrepreneurs Attract Friends, Family And Fools

Startup Professionals Musings

The average amount per startup was $23,000, usually in the form of a convertible loan, rather than an equity investment. Rather than set a fixed repayment schedule, tie investment payoffs to a percentage of new product revenue, or a plan to convert the debt to equity.

Mathematical vs. Economic Dilution of Startup Equity: Thinner Slices of an Extra-Large Pizza

Gust

Let’s get right down to business: Dilution of founders’ and other early shareholders’ equity in startups is frequently a subject of intense interest and debate. Back from a hiatus, it’s time to venture forward once more.

7 Attributes of An Entrepreneur's Startup Dream Team

Startup Professionals Musings

Investors all know that the startup road is long and hard, so they look for people who have put and will continue to put “skin in the game” -- time, sweat equity, and money.

How Well Versed Are You In Startup Investor Jargon?

Startup Professionals Musings

Sweat equity. This unpaid work component is sized in dollars, added to any funds contributed, to represent the total contribution of a founding partner and converted to an equity ownership percentage in a new startup. Equity crowdfunding.

Bootstrapping Is Much More Fun Than Investors

Startup Professionals Musings

With one of the new free tools and a dose of sweat equity, you can create a website for almost nothing -- and you are on your way to success with ecommerce, your latest invention or personal services. Use your equity for key executives and business partners.

8 Questions Before You Join Or Invest In A Startup

Startup Professionals Musings

Most founders like to talk about their many months or years of sweat-equity , but cash invested is a stronger commitment.

LA techies and City Year bond and beautify Marvin Elementary

Wired Wired West

Who City Year Elementary school High tech Jim Jonassen Philanthropy SoleSociety StackSocial Statue of Liberty Sweat equity ThursdayNights United States Volunteer It’s easier for companies to cut checks than to carve time out to volunteer. But corporate giving is about more than money for members of ThursdayNights where media and technology execs gather to improve the odds of success for at-risk kids. That’s why ThursdayNights put out an open call to the LA tech community. Fifty [.].

5 Leadership Elements That Are Not Always About You

Startup Professionals Musings

You know how to bootstrap a business, build it from nothing, and burn sweat-equity for long hours to push your dreams to reality.

How To Enjoy Your Business Dream As Well As The Work

Startup Professionals Musings

That’s why all those so-called million dollar ideas I hear about as an investor don’t get me excited, and entrepreneurs find that working twenty hours a day often generates nothing more than sweat, instead of the desired sweat equity.

8 Key Questions To Expect In Investor Due Diligence

Startup Professionals Musings

The intent of this question is to determine the level of commitment of founders, both cash and “sweat equity,” and how much others have already invested into this plan.

Building the right founding team

The Equity Kicker

Most commonly that’s done through freelance arrangements and sweat equity deals. This post will be one of the articles on ThePathForward.io when we have the formal launch on September 9th.

Validate The Pedigree Of A Startup Before You Jump

Startup Professionals Musings

Most founders like to talk about their many months or years of sweat-equity , but cash invested is a stronger commitment.

These 10 Key Elements Make a Business Plan Fundable

Gust

Quantify existing skin-in-the-game, by insiders and outsiders, including sweat equity and capital. People ask me if they really need ANY business plan, unless they are looking for an outside investor.

Milestones That Friends, Family, and Founders Care About Before Investing

Business Plan Blog

Investors at any stage like to see that you have committed personal funds in addition to sweat equity. Milestones That Friends, Family, and Founders Care About Before Investing.

The Smartest Entrepreneurs Bootstrap Their Startup

Startup Professionals Musings

Yet, according to many sources , over 90 percent of all businesses are started and grown with no equity financing, and many others would have been better off without it. In fact, most of the rich entrepreneurs you know actively turned away early equity proposals.

11 Questions to Help Your Business Start Off on the Right Foot

Up and Running

Mark Cuban has famously said, “Sweat equity is the best startup capital.” It’s easier than ever to start a business! Which is great, except too many people jump into entrepreneurship without any preparation.

These 10 Key Elements Make a Business Plan Fundable

Startup Professionals Musings

Quantify existing skin-in-the-game, by insiders and outsiders, including sweat equity and capital. People ask me if they really need ANY business plan, unless they are looking for an outside investor.

10 Entrepreneur Milestones That Make Funding Easy

Startup Professionals Musings

Investors like to see that you have committed personal funds as well as “sweat equity,” and they like to see real progress at this level. Every investor expects to see some business traction, both before and after a funding event.