Startup Lessons Learned

APRIL 14, 2009

Instead, each potential customer has to go through a self-serve process of signing up and paying money. Because they have no presence in the market, they have to find distribution channels to bring in customers. Some products have relatively obvious monetization mechanisms, and the real risks are in customer adoption.

Customer 167

Customer San Francisco Lean Hockey Stick 167

Up and Running

MAY 23, 2016

In the tactics section, list your sales channels and describe how you will be selling your products. Also, make a bullet list of the marketing activities that will drive customers to your door. You could bootstrap your startup and do most of the tough legwork on your own, perhaps while you hold down another job. Do it yourself.

Software Review 74

Software Review Software Delaware Forecast 74

Steve Blank

OCTOBER 10, 2016

We naively thought we would have a viral campaign, but it took us 4 months to create and cost us $25,000. As soon as I would say, “We’re bootstrapped,” I would see their eyes go over my shoulder and look for someone more valuable to talk to. . Filed under: Customer Development. Who’s invested?”

Entrepreneur 265

Entrepreneur Cofounder San Francisco Campaign 265

Steve Blank

OCTOBER 10, 2016

We naively thought we would have a viral campaign, but it took us 4 months to create and cost us $25,000. As soon as I would say, “We’re bootstrapped,” I would see their eyes go over my shoulder and look for someone more valuable to talk to. . Filed under: Customer Development. Who’s invested?”

Entrepreneur 120

Entrepreneur Cofounder San Francisco Campaign 120