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Out of the Crisis #14: Robert Rhinehart on the Corona Initiative, accelerating basic research, and finding a cure faster

Startup Lessons Learned

You're selling a consumable product, which is a great business model. You could run an assay where you have your control substance and you see the virus infect these cells, and it's very easy to tell that they infected them, because they will literally glow green. I really started to see food and nutrition as hardware.