Business Plan Continuous Deployment Retention Revenue 
Startup Lessons Learned
JANUARY 2, 2009
We were even more embarrassed by the pathetically small number of customers we had, and the pathetically low amount of revenue we had earned so far. We’d always cringe as we admitted that, no, we really only had a few thousand customers and a few thousand dollars in monthly revenue. Retention cohort analysis.
Startup Lessons Learned
DECEMBER 14, 2009
Now, Andrew’s excellent piece that I quoted from above correctly diagnoses two situations where consumer internet companies often get in trouble: They focus too much on short-term revenue, getting caught in a local maximum via constant optimization. Take the minimum viable product , for starters.
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