A Complete Guide to Account-Based Marketing: Win Over Your Ideal Customer
ConversionXL
JUNE 2, 2022
It’s not a channel, campaign, or tactic. This shift in focus results in more efficient use of your marketing budget, shorter sales cycles, and a better customer experience. ABM teams then began curating content and tagging it by use case, industry, and persona. ABM isn’t a quick and easy win. What do people think of you?
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