This is how to Use Gifting as a Marketing Channel
Mike Michalowicz
NOVEMBER 13, 2019
There’s no ad campaign you can create that’ll emotionally anchor your audience the way a personalized gift will. In 1985, Ethiopia sent $5,000 to Mexico after an 8.1 In 1985, Ethiopia sent $5,000 to Mexico after an 8.1 Because 50 years earlier, Mexico went to bat for Ethiopia when Italy invaded. There’s just not.
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