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Top Social Media Measurement and Tracking Tools

www.foliomag.com

Social media audiences have effectively become another universe of prospects to tap, which means measurement and tracking is essential to yielding from these visitors both direct and indirect revenue. PaidContent.org Founder Launches Travel Media and Data Company. Distribution. MOST READ on FOLIO: F+W Acquires Aspire Media.

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The Venture Capital Secret: 3 Out of 4 Start-Ups Fail

online.wsj.com

To order presentation-ready copies for distribution to your colleagues, clients or customers, use the Order Reprints tool at the bottom of any article or visit www.djreprints.com. Consider Daniel Dreymann, a founder of Goodmail Systems Inc., Semiconductors. Telecommunications. Transportation. See a sample reprint in PDF format.