Cliff Notes S-1: Kayak ? AGILEVC
Agile VC
APRIL 17, 2011
Distribution revenue is CPC and CPA. . Historically more revenue came from distribution/lead-gen (57% in 2007), but this tipped in 2008 though appears to be steady from 2009 to 2010 at about 58% advertising and 42% distribution. Kayak generates both distribution (i.e. Expedia accounted for 24.5% as of 12/31/09).
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