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Top Social Media Measurement and Tracking Tools

www.foliomag.com

MediaPRO Community. Tool: Adobe Sitecatalyst URL: Omniture.com/sitecatalyst What it does: Segments traffic to determine “high-value” Web visitors and offers real-time analytics. The breakdown: “We get most of our Facebook data by marrying up Facebook Insights data with our Web analytics from Adobe Sitecatalyst. Careers Home.

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26 Entrepreneurs Explain How They Came Up With Their Business Name

Hearpreneur

At an entirely web-based business like ours, those concise, branded links are extremely valuable. I’d previously been the lead publicist at a very posh PR firm, and the running joke was that I was incredibly “off brand.” And really in PR, the best media coverage starts with the basic pitch. We use them every day.

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