Lessons Learned: Using AdWords to assess demand for your new.
Startup Lessons Learned
NOVEMBER 7, 2008
Most of the time, the experiments you run will have a zero percent conversion rate - meaning no customers were harmed during the making of this experiment. Make sure your domain registrar offers free "website forwarding" if you dont use a hosting service that lets you use a custom domain name in step 2. Measure conversion rates.
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