Transcript of Sonic Branding and the New Rules of Marketing and PR
Duct Tape Marketing
SEPTEMBER 6, 2017
I’m really glad I named that concept. DMS: I’ve said for years now that marketing is creating content that will reach many people at once fails at using that exact same content to curate that content one buyer at a time. You know, you’ve got North Korea over here, and you’ve got the U.S.
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