Remove Conversion Remove Product Remove SCRUM Remove Software Developers
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Agile Marketing: How to Implement Scrum for Digital Marketing

ConversionXL

Traditionally associated with development and product management, agile is a lightweight and, well, agile framework for software development and bringing features and products to market. Before we dive into the marketing applications, however, let’s briefly cover what scrum is and how it came to be.

SCRUM 112
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In a tech startup, how to improve the quality of your product

Aymeric Gaurat-Apelli

Last week, one question that came up was “How do you keep the quality of your product up?” ” As the only technical founder of the group, I could offer some suggestions regarding the software development aspect. There are several checkpoints in the development of a new feature where you can check for quality.

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Should You Co-Found Your Company With a Software Development Shop (2 of 2)?

David Teten

Should you co-found your company with a software development shop? I’ve talked with a number of software development shops who are eager to get into the business of cofounding companies, i.e., getting product revenue and equity instead of just consulting revenue. mentor VCs, e.g., most VCs.

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How groupthink and denial can ruin startups

The Next Web

But between visioning sessions, collaborative software development and Linus’ Law of bug detection — we’ve been taught to accept the wisdom of crowds as necessary to most startup decision-making. But what happens when a constructive conversation becomes a futile one? To an extent, all of this is true.

Startup 130
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How to manage technical and creative people when you’re in-between the two

The Next Web

Paint them a picture of what you want – the user experience, how the interface should feel, what problem the backend needs to solve, what intuitive behaviors the product should engender. People who nod when you’re talking in a meeting, who have side conversations with you and voluntarily ask you for your input.

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Lessons Learned: Combining agile development with customer development

Startup Lessons Learned

Lessons Learned by Eric Ries Monday, March 16, 2009 Combining agile development with customer development Today I read an excellent blog post that I just had to share. In most agile development systems, there is a notion of the "product backlog" a prioritized list of what software is most valuable to be developed next.

Agile 111
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The four kinds of work, and how to get them done: part three

Startup Lessons Learned

Lessons Learned by Eric Ries Saturday, December 6, 2008 The four kinds of work, and how to get them done: part three Those startups that manage to build a product people want have to deal with the consequences of that success. Lets start with the most important thing you can do to help product teams succeed: make them cross-functional.