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6 Ways To Win By Creative Partnering With Competitors

Startup Professionals Musings

A strategic partnership, negotiated with a win-win attitude, can accomplish growth faster and cheaper than either could do alone. Capitalize on shared costs and common distribution. Competitors can become strategic investors or merger candidates. The auto industry learned this a long time ago.

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Startups Must Embrace Coopetition For Rapid Growth

Startup Professionals Musings

A strategic partnership, negotiated with a win-win attitude, can accomplish growth faster and cheaper than either could do alone. Capitalize on shared costs and common distribution. Competitors can become strategic investors or merger candidates. The auto industry learned this a long time ago.