Advertising Wants to be Measurable – An Investment Thesis
Both Sides of the Table
FEBRUARY 21, 2010
Our publisher distribution network reaches in the tens of millions of unique users and is comprised of “head end&# stars as well as many “mid tier&# and “long tail&# publishers. The configuration of the team was: 1 CEO, 1 Product Lead and a tech team of 6 people. The CTR’s are performing very well: 1-3.5%
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