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What Would Happen if you Built the Reverse of Amazon? It Might Look Something Like This …

Both Sides of the Table

But while Amazon blew away existing physical distribution channels to deliver products to you, we are blowing away existing physical infrastructure to help you store the things you want to keep – just not at your home. I wrote about that experience here without giving away the details of the business.

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Lessons Learned: The three drivers of growth for your business.

Startup Lessons Learned

In this model, you take some fraction of the lifetime value of each customer and plow that back into paid acquisition through SEM, banner ads, PR, affiliates, etc. Beware the new hire who has "extensive experience" in startups or big companies - using a different growth driver. Take a look and let me know what you think.

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Lessons Learned: The lean startup

Startup Lessons Learned

That requires deep value creation that is difficult to do when everyone is using the same tools, even in different ways -- value requires differentiality which requires protection as soon as someone spots the value creation, for it will be copied soon thereafter. Thoughts on scientific product development Lo, my 5 subscribers, who are you?

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