Value and Meetups - SEO / SEM


I went to a meetup yesterday that was on the topic of Internet Marketing / SEO / SEM. I'm hoping to figure out a way to spark a meet-up around SEO / SEM in Santa Monica / West Los Angeles / South Bay The meeting had a decent case study and some pretty good discussion around the room of different tools that you might consider using. Then the organizer went into a 20 minute sales pitch around his new training/coaching offering. It felt like a bad time share presentation.

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Internet Marketing tips from SEO/SEM expert Jason Lavin

John Morris

The post Internet Marketing tips from SEO/SEM expert Jason Lavin appeared first on Tapping the power of your peers. Internet marketing expert and Vistage speaker Jason Lavin was best ever with his remarks on Mastering your Web … Continue reading → The post Internet Marketing tips from SEO/SEM expert Jason Lavin appeared first on Tapping the power of your peers.

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6 Rules You Must Know for Using SEO and SEM to Grow Your Business

Inc Startups

Kim Folsom, founder of LIFT Development Enterprises and Founders First Capital Partners shares secrets of how to connect and win customers via their mobile phones. Strategy

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How SEO Differs from SEM (And How Each Can Save Your Business)

Blogtrepreneur | Entrepreneur Blog

Search engine optimization and search engine marketing (SEO and SEM) are both incredible resources, but which one can save your business? SEO and SEM both have to do with the ways in which your business appears in Internet users’ search results. How do SEO and SEM actually work?

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Vanity Keywords: A Useless SEM Strategy

Inc Startups

Ranking for 'Vanity Keywords' simply doesn't achieve the same marketing ROI as a long-tail approach. Here's why the practice should be put to rest. How many times have you thought something like, "Why aren't WE No. 1 for [insert vanity keyword here]'?

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The Small Business Guide To SEO (Search Engine Optimization) in 2017

crowdSPRING Blog

Marketing and branding Small business Start ups guide marketing search engine marketing search engine optimization sem seo small business smallbiz startups StrategyImage Source: SEO Linkbuilding.

Many Websites Look Like Zombies to Google Search

Startup Professionals Musings

Another alternative is to buy your way out of the zone with Search Engine Marketing (SEM). seo startup SEM dead website businessA while back I emphasized how important is to have a company website these days ( Publish Your Website Or Customers Won’t Find You ).

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I’ve Been Decloaked By The Folks At Big Red Scarves

Feld Thoughts

Tags: My Investments humor SEM trada

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Smart Start for your Startup

VC Cafe

Andreas Klinger Customer Development Earlyvangelists Lean Analytics Mom Test Product-market-fit Wantapreneurs 4 steps to the epiphany contagious customer development earlyvangelists landing pages Mom test Product market fit Rob Fitzpatrick SEM seo spent the power of habbit The Referral Engine

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Paid Search: Are You Wasting Your Money?

crowdSPRING Blog

Some people also refer to paid search marketing as SEM (search engine marketing). For practical tips, you can also read Ten Practical Search Engine Marketing (SEM) Tips and 10 Practical Small Business SEO and SEM Marketing Tips. Are you wasting your money on paid search?

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Small Business Marketing Guide: Types of Traditional and Online Marketing

crowdSPRING Blog

To learn more about SEO and PPC marketing, read 10 Practical Small Business SEO and SEM Marketing Tips. Many small business owners and young entrepreneurs are intimidated by marketing.

How to Build an Award-Winning Company Culture Using Intrapreneurship

Inc Startups

Ben Kirshner and Elite SEM did it. Here's how you can learn from their process

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New SEO Starter Guide From Google

crowdSPRING Blog

Tags: Awesomeness How To Strategy Technology business marketing social media start-up tips adwords google guide search engine optimization sem seo seo marketing seo starter guide strater guide

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Small Business Tip: Get $100 AdWords Credit From Google

crowdSPRING Blog

business marketing advertising adwords google ppc semGoogle is giving away $100 million dollars in AdWords credits to small businesses that sign up for an AdWords account BEFORE December 31, 2010. Up to one million small businesses can sign up for this program.

Cracking The Code: Getting the most of your online marketing: the In.

Cracking the Code

Getting the most of your online marketing: the In & Out of SEM/SEO. Cracking The Code. Thoughts from a Venture Capitalist on Software, Software-as-a-Service (SaaS), Cloud Computing, Internet and more. Monday, February 12, 2007.

Meetup - Avoiding Negative Comments


As a follow-up to my last post on Meetups SEO / SEM , I was just booted from the group and any of my comments about issues I had with the way the group was handled along with my negative vote about the event were deleted from the group. It makes me wonder if Meetup is actually encouraging this kind of thing

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Hiring web developers

Trending iPad Smartphones Social Media SEO / SEM Paid Content Content Aggregation / Curation Hyperlocal Tags Advertising Audience Development Design Editorial Technology Products & Resources Publisher's Playbooks Industry events Site index.

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The Most Misunderstood Facts About Building a Business on YouTube

Both Sides of the Table

Almost every online business I know (eCommerce, online software, mobile games) invests heavily in “customer acquisition” This includes investments often not properly measured (SEO, PR, Social) as well as costs that people measure more precisely (advertising, SEM, FB CPA/CPI ads).

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Why Good Marketing Campaign Costs Continue To Rise

Startup Professionals Musings

This means spending more money on search marketing (SEM) to make it look like the buzz is working. Every time I challenge a business plan with little or no budget for marketing, I get the answer that they will be using “viral” marketing, which costs nothing.

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7 Ways To Attract Customers Without Viral Marketing

Startup Professionals Musings

For new product startups, search engine marketing (SEM) is still one of the most cost-effective and scalable lead-generation approaches. You can start an SEM campaign with as little as $50 today and get results very quickly.

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Startup Business Model Considerations


Fantastic post by Christian Gammill - Startup Delta Force… From a competitive perspective (e.g. all the other folks out there that will try to enter the same market) the barriers have been dropping over the last few years.

5 Tips For Startups To Win With Social Media

Startup Professionals Musings

Your plan should include a well-designed web site, events, press releases, and search engine marketing (SEM). SEM is the most common form of online marketing, which increases your website visibility on search engine results pages through optimization and advertising.

How Trada Works – Niel Robertson’s Knitting Video

Seth Levine's VC Adventure

You may not have realized this, but Niel Robertson is not only building a unique SEM marketplace, but he’s also a passionate knitter. The video below shows off both of these passions and is well worth watching. On a more serious note, I’m a big fan of companies producing these sorts of fun but informative videos. People respond so much better to highly visual, straightforward media such as this.

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Search Engine Marketing - No Panacea for Startups

Startup Professionals Musings

Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on Search Engine Marketing (SEM). SEM is sometimes called “buying your way into search results.”

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The Google Superbowl ad

Eric Friedman

It is also interesting that they took out SEM ads for most of the auto complete searches that came out of the video. This is the type of SEM drafting you hope to see whenever any messaging is put into a search ad.

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Do You Need A Personal Brand?


They offer free tips to the readers about diverse topics such as SEO, Social Media and SEM using their expertise. Our world is dominated by brands. Brands are everywhere. Whenever we buy something, we usually check what brand it is. Brands tell us about the existing reputation of the product.

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Top 25 White Hat SEO Bloggers Worth Reading

Blogtrepreneur | Entrepreneur Blog

Sergio Aicardi Sergio runs a marketing agency in Miami providing SEO, SEM and ecommerce services. He helped lots of bloggers and entrepreneurs with his SEO and SEM expertise. He shares insightful SEO and SEM knowledge in his blog in Return On Now.

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Lead Generation Is Still The Lifeblood For Startups

Startup Professionals Musings

For new product startups, search engine marketing (SEM) is still one of the most cost-effective and scalable lead-generation approaches. You can start an SEM campaign with as little as $50 today and get results very quickly.

3 Digital Marketing Mistakes You Can’t Afford To Make In 2018


The SEM tools available are also more accessible these days. Digital marketing is being used by companies of different sizes for its effectiveness and measurability.

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How To Size Your Marketing Budget For Funding


Use social media and Search Engine Marketing (SEM) to start. Image via It’s not uncommon for me to see a startup business plan “mission” to be the “premier brand” for their product, yet their marketing budget in the financials is trivial.

Crowdsource all the way

A Crowded Space

Run your SEM campaigns: [link]. Optimize your SEM ad copy: [link]. Crowdsourcing is awesome, I'm a big fan. With the rapid launch of so many amazing crowdsourcing platforms and services, I think it's now almost possible to launch a business solely on the power of the crowd. This is of course mostly hypothetical, but for many of these steps, I believe the crowdsourcing options are the best path. Also, not all of these services are strictly crowdsourcing, but close enough.

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The Marriage of Content & Images for Local SEO

Duct Tape Marketing

When we think of search engine optimization (SEO) and search engine marketing (SEM), we usually focus on online traffic. As you can see from the examples above, SEO and SEM are inextricably connected.

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