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How to get distribution advantage on the iPhone

Startup Lessons Learned

So there is an opportunity to build new brands with attributes like "the most amazing mobile apps" but I think building a company around that strategy means really thinking through how to do it. No other mobile platform or carrier deck under the sun can offer the amount of user attention and time that the App Store does.

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Lessons Learned: Lo, my 5 subscribers, who are you?

Startup Lessons Learned

Pick a similar product that they do use, and ask them "who was the first person you know who started using [social networking, mobile phones, plasma TV, instant messaging.]? Lean Start-up SlideShare prez at Web 2.0 The Lean Startup Intensive is tomorrow at Web 2.0. can I talk to them?" October 1, 2008 2:53 PM Chris Hopf said.