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SuperMac War Story 3: Customer Insight Is Everyone's Job « Steve Blank

Steve Blank

Our first question was, did the total number of customers that had already bought products from our competitors and us represent a saturated market or the tip of the iceberg? In other words what was the Total Available Market (TAM) and how much of the market had been already served?

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China – The Sleeper Awakens (Part 1 of 5)

Steve Blank

I just spent a few weeks in Japan and China on a book tour for the Japanese and Chinese versions of the Startup Owners Manual. Petersburg, Moscow, Prague, and Tokyo, but the visit to the heart of the Beijing startup world Zhongguancun has truly blown me away. In these series of 5 posts, I thought I’d share what I learned in China.

China 317
article thumbnail

China – The Sleeper Awakens (Part 1 of 5)

Steve Blank

I just spent a few weeks in Japan and China on a book tour for the Japanese and Chinese versions of the Startup Owners Manual. Petersburg, Moscow, Prague, and Tokyo, but the visit to the heart of the Beijing startup world Zhongguancun has truly blown me away. In these series of 5 posts, I thought I’d share what I learned in China.

China 209