article thumbnail

Lessons Learned: Using AdWords to assess demand for your new.

Startup Lessons Learned

If you cant find any , maybe that means you havent figured out who your customer is yet. And if you dont know who your customer is, perhaps some customer development is in order? Labels: customer development , search engine marketing 13comments: Jim Lindstrom said. What is customer development?

Demand 167
article thumbnail

Crazy! 189 Answers To The Top Startup Questions On Your Mind

maplebutter.com

We’re considering doing SEO and PPC as well as cold calling to generate leads. 2) Co-Founders are the largest form of dilution (if you’re raising) 3) Everything around LeanStartup / Customer Development 4) Understand the micro economics of your business early. We have two full time sales people and we use Salesforce.