The LeanLaunch Pad at Stanford – Class 4: Customer Hypotheses
Steve Blank
APRIL 4, 2011
For next week, they decided to improve the product by adding more tutorials, do a 2 nd Customer Survey and begin to create demand for their product with AdWords Value Prop Testing and Landing Page A/B Testing. Sales process: buyer/ user/ influencer etc.? Demand generation? If you can’t see the slides above, click here.
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