Blood, sweat, and tears: How we got from 0 to 500K downloads on a budget
The Next Web
MARCH 3, 2014
This meant that we were on three-month deadline, hoping to show some traction by demo day. We launched a week before demo day and were able to generate a good media buzz (I’ll get more specific later) by piggybacking Pinterest and reach a go-to market that was highly relevant for us at the time. Think global, start early.
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