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[Singapore] Location Based Marketing Association Launches Local Chapter

YoungUpstarts

LBMA currently covers North America (Toronto, Montreal, New York, Atlanta and San Francisco), EMEA (Amsterdam and London), Asia Pacific (Singapore), as well as an upcoming chapter for South America (in Brazil).

Singapore 165
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The @TWTFelipe Story – A Tale of US Visa Policy Gone Awry (#startupvisa)

Both Sides of the Table

Felipe grew up in Brazil. TWTFelipe and I ended up speaking for nearly 30 minutes and we talked mostly about why his company was based in Canada and not the US. At the time he granted me permission to write about his story. I hope that didn’t have a stature of limitation!

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Why The Future Of US High-Tech Is Bright

YoungUpstarts

As China, Brazil and India prosper, their increasingly wealthy populations demand more high-end products – a trend that favors the innovation industry. Thus they enjoy fewer benefits from having larger markets than the innovation industry. US technology companies are also benefiting from the expansion of the global middle class.

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Paul Herdsman Of NICE Global: The Benefits Of Utilizing Nearshore Outsourcing For Your Business

YoungUpstarts

Examples of this for businesses in the United States would be countries such as Mexico, Brazil, Costa Rica, or Jamaica.

Offshore 165
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Announcing our summer intern class

David Teten

His work at Deloitte has taken him around the world, advising clients from Brazil to China, and given him a global perspective on how integrated global business has become. David just completed his first year at Columbia Business School.

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How cold calling (properly) works better than AdWords

A Smart Bear: Startups and Marketing for Geeks

He had studied business at Harvard and was an executive in the startup that built the first railroad from Brazil’s agricultural heartland to Sao Paulo. One call I made turned into a pleasant chat with a gentleman who lived nearby and had a soft spot for entrepreneurs. His connection to deer management was as a retirement hobby.

Campaign 272
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[Review] Loveworks

YoungUpstarts

It’s great insight into how creatives think – as someone from the F&B industry, I particularly enjoyed the examples of how Guinness conquered Africa (through a campaign that featured a James Bond-esuqe character called Michael Power), when SKOL leveraged on Brazil’s largest cultural event Carnival, or even Miller’s High (..)