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8 startups that leveraged products for social good, and where they’re headed in 2014

The Next Web

Content partnerships (with media sites such as Upworthy) are largely responsible for charity:water’s brand awareness. Soko is a Nairobi and NYC-based, women-founded and run social enterprise system, equipped with mobile technology in developing markets. A video released on December 23 garnered 4K YouTube views in just three hours.