Initial Public Offering Operations PR Technology 
Steve Blank
MARCH 18, 2011
The reward for doing so was a liquidity event via an Initial Public Offering. There was no repeatable methodology, startups and their VC’s still operated like startups were simply a smaller version of a large company. In the new bubble PR may be your new best friend, so invest in it. Lessons Learned.
ReadWriteStart
FEBRUARY 13, 2020
For most startups, it’s no secret that a significant part of their long-term plans is to go public and become the next market darling for investors. If you use history as a guide, I’m afraid you’ll find no real consensus on the matter of when to go public with your startup.
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